A strong logo is crucial for a business’s success in today’s competitive market. It creates a brand presence and helps customers associate familiarity with the company. McDonald’s golden arches and Nike’s swoosh are iconic examples of strong logos that stand out and make an impression.
At Hatchwise, we understand the importance of logos and ensure that our clients always receive a strong logo. This blog post will discuss a contest where a client received a new logo they loved after reviewing many high-quality entries. We will examine the client’s requirements and showcase the top entries submitted by our creatives and the winning result.
The client provided a contest brief specifying their desired logo design and company information. They requested two ideas: DPS initials with a devil caricature or a devil chicken, and Devils Pit Wings with pitchfork, flames, and a cauldron, or a combination of all.
The company colors are black and orange, and they are a fast food company with the slogan “Fast Fresh Wings.” Our creatives thoroughly reviewed the brief before beginning work to ensure the logo was consistent with the company’s branding.
The logo design features a circle with a chicken and pitchfork inside, surrounded by flames. The company name and slogan are displayed on the outer edge of the circle, and the design incorporates a variety of colors and is showcased on a white background.
It successfully fulfills the client’s requests while showcasing the brand’s personality and unique style.
The second logo features the company name as the most significant part of the design. It showcases the name and slogan in fiery red and white lettering below a detailed chicken head inside a circle. A pitchfork accompanies the chicken, and the design offers various color choices. The logo is displayed on a light pink background, which departs from the usual white. The design is both unique and sophisticated, effectively clarifying the brand.
This new logo entry features a stylish and classic design with several key components. The design consists of a half circle with a chicken holding a fork inside and flames in the background.
The outer circle contains the company’s slogan, while the company name and initials are displayed prominently in large letters below the circle. The color scheme features a bold combination of fiery red, black, and white. Overall, this design is both bold and classy.
The designer chose a unique direction for their entry, featuring a rooster with a pitchfork instead of a circle. The company name is placed inside a rectangle on the rooster’s body, with the company slogan displayed below it.
The design incorporates only a few colors and stands out on a black background. The use of orange flames adds to the vintage appearance of the design.
The latest design showcased in the blog post features several gold components and a black background. Unlike the previous designs, the designer chose to stick with a gold and white color scheme.
The main design is a circle with a rooster holding a pitchfork inside, accompanied by the company name in a unique and bold font. The company slogan is placed at the bottom of the design in white. The circle design and company name are displayed separately on the side.
The design features a rustic appearance for the lettering and a circle above the company name, similar to other entries. The lettering is speckled with black, white, and orange colors, giving it a charming appearance. The rooster in the circle’s center holds a black pitchfork and appears stern.
The slogan is located at the bottom of the design, and the logo is displayed on a white background.
The design features dark colors with flames behind a black rooster inside a wide black-outlined circle. A yellow ring surrounds the circle with bright orange in the center.
The company name is displayed in a unique font in light orange and yellow with the slogan below. The center of the design showcases a black rooster holding a pitchfork with flames leaping up behind it.
The design is bold and fiery, representing the essence of the company.
The featured design in this entry is centered around a rooster with pitchforks for horns, which is highly distinctive from the other entries. The chicken is intricately detailed, with particular attention given to the lining. The company name is displayed in a unique font in two colors, positioned below the chicken. The well-known company slogan is also present in white font.
The design is showcased within an upright rectangle, outlined in black and filled with shades of red and orange. Overall, this design is bold and eye-catching at first glance.
The submitted logo design stands out from the rest as it features a rounded rectangle attached to half a circle, encompassing the entire design. The company name is displayed inside the rectangle in a fiery red color and a strong, unique font. Above the lettering, a rooster is depicted in shades of orange and red. The company slogan is placed within the circle’s outline above the rooster.
The design is set against a dark brown background, adding a touch of uniqueness and style to the overall look.
The client has chosen the winning entry from the 146 submissions for their new logo. The winning entry, submitted by Hatchwise creative pingpon, features the company name in an artistic font with a circle above it. The logo uses red, black, and white on a clean white background.
The client is pleased with the result, knowing it will help them to develop an even stronger brand image for their company.
Check out other Restaurant Design contests:
Souls Restaurant – An upmarket restaurant that offers international fusion food
So Good Restaurant Group – A new restaurant holding company starting with unique fast-casual franchises and moving into custom concepts. They put people and process first with an emphasis on running a well-oiled restaurant business.
American Grill – A food court restaurant that will be serving breakfast, lunch, dinner, and late-night all-American comfort food.
Delicioso Restaurant – The restaurant is not yet operating. The demographics can be a very wide spectrum but to pinpoint they would say 18 to 40 years old (imagine Chilies, Chipotle, TGI Fridays, etc.).
Mad Greek Restaurant – They are a family-owned restaurant since 1988. We are known for our pizzas as well as pasta and authentic Greek dishes. It is a casual atmosphere.