Entrepreneurship
Articles and resources for entrepreneurs.
61 articles
Where to Post Your Startup Online: The 100 Best Startup Directories & Startup Listing Websites
You have turned your great idea into a startup business and developed a website for it. Will traffic start flowing to the website by itself? I hate to break it to you, but getting early adopters takes more than that. You’ll want to do some initial promotion or get some visibility online to get the […]
3 Simple Ways to Boost Your Marketing Agency’s Profitability
Your biggest question as an agency owner should be: how can we make more money without compromising our quality — or working every waking hour? Boosting profitability can be tricky for a marketing agency as it’s not easy to cut corners. Ultimately, there’s still much work to be done, and hiring cheap designers or writers […]
Using the Rapid Planning Method to be More Productive
If you want to upgrade the way you manage your time and think about important tasks and goals, you should explore the Rapid Planning Method. Developed by life coach and motivational speaker Tony Robbins, the Rapid Planning Method, or RPM, is meant to transform the way you think about your daily goals and help you […]
How Crisis Affects Our Creativity
Last year took everyone by surprise, especially employees and big corporations that suddenly had to figure out how to adjust to an entirely new way of work. Not only did personal lives get drastically affected, but suddenly jobs were affected and huge bases of employees were attempting to navigate working remotely. Nobody could’ve guessed that […]
How to Hire the Best Web Designer for Your Business
Yes, your business needs a website, even if you don’t plan on launching an e-commerce site or publishing lots of content. That’s because many people will search for your business name. A high-quality website doubles as a virtual business card and 24/7 salesperson. In short, you want to make a good impression, and unfortunately, DIY […]
Entrepreneurship: Crucial Steps & Possible Pitfalls
Be the boss. Decide what time to set the alarm, pick the number of vacations and lunch breaks, choose the salary, and make every other executive decision all while owning a business centered around your core values and passions. Entrepreneurship makes this possible. It provides individuals with a way to truly “live the dream” and […]
20 of the Best Businesses to Start
Hoping to branch out on your own and enjoy the entrepreneurial lifestyle? There are many ways to make that dream happen. You could take your expertise and market your services to a particular market. Or learn a new trade to offer services that interest you. Sometimes it is just about finding the right solution to […]
How To Succeed As An Entrepreneurial Woman In Business
Everyone can start a business, but do women have a different experience on their journey to entrepreneurship? Many generations of women have faced barriers in the traditional workplace, so it’s no surprise that enterprising women have founded their own companies instead. Female entrepreneurs can enjoy more control over their careers by working for themselves. Learn […]
Kickstarter Basics 101
Kickstarter; you’ve heard the term before and you may even already have the base idea of what is it, but you want a more detailed understanding of what it is, how a project works, and the risks involved. We’ve compiled a list of the top most questions asked about Kickstarter projects from what they are […]
Why Your Company Needs a Vision Statement
Your favorite brands were born from a vision. Someone somewhere decided that they wanted to deliver a product or service to the masses and had to choose how they would do this. Taking from their list of values, they create a plan to produce the desired customer experience and they follow that vision in every […]
What is Custom Packaging and Why Do You Need It?
Plain cardboard boxes are just so…plain. There’s a reason you find it hard to throw away the box your iPhone came in. It’s beautiful and you enjoyed opening it! Custom packaging bridges the gap between the virtual brand experience and the actual use of the product. It shows your customers that you care about their […]
The Ultimate Checklist for a High-Traffic Company Blog
So, you’ve heard that blogging can boost your content marketing strategy. That’s absolutely true! However, you can’t just post an article and call it a day. Everything you publish needs to tap into your target audience and the searches they’re doing on Google. Not sure where to begin? Follow our easy checklist to create an […]
Growing Your Online Success With Landing Pages
Do you offer amazing products, but somehow you’re still struggling to land leads and make sales? Your current customers are happy and thriving, but you can’t find the new traffic you need. Make the most of your online presence using landing pages. These targeted marketing webpages promote a single product at a time, so they […]
How to Drive More Sales with Better Website Navigation
What makes a good website? Compelling copy, sleek design, great images… all those are important, but the best websites are user-friendly first and foremost. And that in turn comes down to good navigation. Can your visitors find what they need? Does your website’s layout make logical sense? It’s oddly easy to get this wrong! Unfortunately, […]
Idea Roundup: New Businesses for Entrepreneurs
Many individuals want to become entrepreneurs. They need a place to start, a new business idea. Many fields offer opportunities for individual freelancing or for an entrepreneur with a team. Traditionally, businesses have required physical space to operate. Now, technological advances, most notably the internet, bring new opportunities to operate an online business. For any […]
The World’s Most Successful Entrepreneurs
Entrepreneurs have inspired millions around the globe to make the most of their situation and start their journey to success. From Bill Gates to Oprah Winfrey, we’ve seen entrepreneurs who have risen to the top from their determination and risky business endeavors. But, indeed, entrepreneurship isn’t for all and it certainly isn’t for those faint […]
How Do I Join a Startup Company?
Have you ever thought about joining a startup? Joining a startup can be a life-changing decision and, for some, the right one. But without the proper research and knowledge, you could find yourself entering a world that might not be a good fit for you. In this article, we cover all the basics of joining […]
Businesses That Took Off In 2020
What business industries thrived during the pandemic? Why did they do well? How did they come out the other side after the pandemic that destroyed so many businesses? Many businesses sink in the face of recessions and COVID-19 has dragged businesses down more than ever before. The pandemic has put a strain on businesses, resulting […]
Tips for Getting More Google Reviews to Increase Your SEO Rank
Successfully launching–and growing–a local business is tough work. Something as simple as Google reviews, however, can make life much easier. In the past, local businesses could largely rely on foot traffic and word of mouth to grow their brand. Nowadays though, most customers begin their search for businesses online — even when they’re looking for […]
The Best Online Businesses To Start In 2020
There are many businesses which you can start in 2020 and beyond because of the amazing advantage the internet provides in lowering the playing field. If you’re thinking about starting an online business this year or next, stop thinking and start doing. The options for you are limitless and the timing has never been better. […]
How Do I Get Funding For My Startup?
Ever wonder how companies get funding for their startup? Where they get the money to expand onto their company as it grows? It can seem like companies are pulling money from thin air (don’t we wish!) when in reality they just know where to look for it. If you’ve ever wondered how startups get their […]
Business Tips For Small Business Owners
Want the best tips for improving your efficiency at work and growing your small business? Want to know where to put your efforts as a small business owner to get the biggest return on investment when it comes to your time? We’ve got big tips from small business owners to help you capitalize on your […]
How To Become A Millionaire
Becoming a millionaire might not be what it used to be, but it’s still a goal for many entrepreneurs. While getting into the 3% isn’t easy, the road to get there is probably a bit more straight-forward than you thought. Like many other things, becoming a millionaire is in the details. Working hard in school, […]
Starting A Non-Profit
Thinking about starting a non-profit? Wanting to get started but nervous to take the dive and get started? Although the prospect of starting a non-profit may seem daunting, we’ve got you covered. In this article, we discuss what you need to know before launching your non-profit. Let’s take a look at what you’ll want to […]
What Does It Take To Be An Entrepreneur?
Ever been interested in what it takes to be an entrepreneur? In this article, we take a look at what it takes to be an entrepreneur and traits that you’ll find in nearly every entrepreneur. Everyone, ranging from those interested in being an entrepreneur or just interested in what makes one, will enjoy this article. […]
Online Business Growth on a Shoestring Budget
Growing your business can easily cost an arm and a leg, but it doesn’t have to. You can play with the big kids, even if you’re just starting out, and without spending money you don’t have! Learn all the different ways you can save as you grow your business, so you’ll have more money to […]
What is the Best Social Media to Grow Your Business?
Thousands of companies use social media daily to grow their company. After all, the stats for everyday use of social media is astonishing, and it’s no wonder, with the number of users social media platforms have, businesses are quick to jump on the opportunity to build their audience. However, in our day and age, the […]
What Is Kickstarter and How Does It Work?
Something that you may have heard tossed around in the business world is ‘Kickstarter’, one of the leading funding platforms to date. Although a few of our readers may have an idea of what the platform is, or perhaps they don’t have any idea and are here to find out, we’ve filled this article with […]
When Is The Right Time To Sell Your Business?
Whether you’ve always planned to sell your business or you’re considering it after seeing how it’s grown, it’s challenging to know how and when to find a buyer. Contrary to expectations, the best time to sell a business is when it’s starting to take off, and not necessarily during a booming economy. Here’s what to […]
How To Get Better Online Reviews
When you think about growing your business, what strategies do you consider implementing? Do you go back and forth deciding on whether you should focus on social media engagement, SEO, or paid advertisements first? If you do this, you’re doing it all wrong. Online reviews are the first thing potential customers look at when deciding […]
Tricks For Getting Your Business Out Of A Slump
Getting into a slump happens to the best of us. We get to a point where productivity lacks, and motivation doesn’t seem to exist anymore. It’s not uncommon and for the most part, it can be fairly easy to fix, but if left unaddressed, a small slump can turn into a bigger problem for your […]
The Definitive Guide to Starting a Company for Entrepreneurs
You are a passionate person with big dreams. The idea of going out and getting a 9-5 job working for some random business never sat well with you. With the soul of an entrepreneur, you have been dreaming of success, of sharing your passion with the world, of providing solutions for people, and gaining freedom […]
Expanding Your International Business Platform
It’s time to go global and be a stellar presence on the international stage, but how do you get there and what’s at stake throughout the process? Expanding your international platform as an entrepreneur or startup small business requires passion, heart, due diligence, numerous sweat hours, and proper networking. It might even be time to […]
How to Create An Efficient Product Strategy
A product strategy is your map to product success; it’s planning out your vision for your product and setting actionable goals that you can do to reach your goals. It’s taking your vision to where your company will go in regard to your products and creating steps that you can accomplish to reach success within […]
Tips For Balancing Your Personal and Business Life
Any entrepreneur will tell you how difficult the balance between life and your startup can be. It seems next to impossible to find a healthy balance for spending time on your startup, and investing as much time as needed, while also finding personal time for your life. Doesn’t one have to sacrifice? The answer is […]
Always Be Prepared. There’s a Pitch Around Every Corner
As an entrepreneur, you may find yourself in the perfect opportunity with the ideal investor, or interested customer when you least expect it. Chatting with someone at the gym. Meeting friends at a bar. Hanging out at your local co-working space. Sometimes the best networking opportunities don’t happen at official networking events. And you always […]
Steps To Business Survival
This year every company, regardless of size, has experienced their company going through difficult struggles. In a way, this year for companies has been similar to a video game where everyone is facing the same goal; to survive. Companies have faced struggles that they never would have imagined that they would experience at the start […]
How To Get Out Of A Business Slump
You’ve reached the point; we all know it. The all too familiar feeling when your business begins to sink and you can gradually begin to feel it falling into a slump. It’s inevitable and, unfortunately, bound to happen at some point during your career. Whether burnout, clients, or something else, it’s often the little things […]
Advice For The Female Entrepreneur
Being in the business world is difficult no matter who you are; you’re competing with thousands of other businesses and it can be difficult to stay afloat in the over-crowded sea of struggling entrepreneurs. There’s no denying that starting as an entrepreneur is risky and, at times, a bit of a scary venture. Despite this […]
3 Things To Know While Launching Your First Facebook Campaign
There are about seven billion people in the world — and roughly two billion of those people use Facebook. That’s almost a quarter of our population! There isn’t any other social media platform that can boast that dominance. It’s not only a social network but also a place to share videos, publish original content, and […]
How to (Affordably) Launch Your New Business’s Branding Strategy
With every new business, a new brand is born. Every entrepreneur faces the challenge of finding a visual and thematic identity for their business, but it’s crucial to their eventual success to develop and refine their brand. A brand is more than just a style, though — it’s the personality of their business and how […]
Ecommerce Branding: What You Need to Know
Branding is essential to the success of any business venture, but maybe especially in the increasingly competitive ecommerce business. What is a brand? Your brand is your customers’ first impression of who you are as a business. It is not a single element, like your logo or the design of your online store, rather, it’s […]
The Dos and Don’ts Of The Perfect Podcast Partnership
Podcasts are a series of episodes of audio programs that customers can digitally stream and play at their convenience. Generally, podcasts are free of charge to the customer. Podcasts have become a trending marketing channel—especially those in the niche of podcasts for entrepreneurs. Over 48 million people tune into over 80,000 podcast shows per week. […]
How To Be Productive When You Are Alone
Due to the Covid-19 pandemic, many people are now working remotely, while others are launching online businesses. Working from home certainly has its advantages, such as the freedom to set your own schedule and enjoy a more comfortable working environment. However, one of remote work’s key drawbacks is that you are alone. Your family may […]
How To Stay Creative In Isolation
Around the world, artists, designers, and other creative people are sheltered in their homes due to the Covid-19 pandemic. As galleries, theaters, studios, concert venues, and agencies shut down, many of these people are finding that they need to do their creative work from home and develop new ways of making money. One of the […]
How To Establish A Strong Company Culture
Company culture is among the most top characteristics that job-seekers say is important to them in a workplace — and for good reason. In an age of workaholism and burnout, work–life balance and job satisfaction are increasingly crucial to our well-being. Company culture plays a large role in that, from the general feeling of acceptance […]
How To Hire The Perfect Employee For Your Startup
You’ve got a big idea and you’re ready to put it into action. You and your co-founders have meticulously planned your marketing, financial, and management strategies. You’ve got backers and funding and you’re ready to roll. Now, it’s time to add employees to your team. Hiring for a startup or small business can be a […]
Top 5 Ways to Demotivate Your Best Employees
Conventional wisdom holds that your best employees are the ones who show up on time, do all their work, and chum it up at the water cooler. But what if that’s not true, and your hardest-working employees are the ones who are facing obstacles to recognition? Is it possible that you’re rewarding the employees who […]
Your Small Business Can Get Big Results From Well Planned Web Design
We live in an era where technology rules. From the way we order lunch at our favorite fast food restaurant to complex medical devices that sustain life, technology thrusts us forward day after day. When it comes to the success of your small business, technology’s role can’t be taken lightly. Consumers have the world at […]
Why Pricing Is The Key To Startup Success
Startups are always a challenge. Sometimes, people get carried away with the details of their offering and trying to beat out the competitors. They might be competing on quality. They might be competing on price. They might be competing on quantity. Whatever they are doing, they often leave little thought for one of the most […]
3 Questions To Ask Before Hiring A Freelance Designer
These days, you need graphic design for a wide range of assets. For your sales materials to your print advertising to your social media graphics, you need designers to help communicate your business to your audience. As graphic designers groan under this increased workload, it’s likely a good idea to take some things off their […]
The Importance Of Vision To Your Business Success
You may have a good idea. You may have good business skills. But to be a great entrepreneur, you need to have a vision for your company. If you’re not certain about your company’s goals or values, or if you feel like it could be clearer, don’t fret. And even if your business is already […]
10 Job Skills Needed For 2023
Every new year is a new beginning, full of unlimited possibilities. 2023 is no different. Do you want to start a new career this year? Are you up for a promotion at work against a colleague? Or are you longing to be recognized as a top employee for your company? Whatever your situation is, 2023 […]
Are You An Entrepreneur? Signs That You Might Be
Imagine yourself waking up, strolling into the kitchen to make your first pot of coffee, wearing your pajamas, maybe even stepping outside to watch the sunrise. Take that a step further, and imagine the day begins on your own terms. You are the boss. If you can see it, you can be it. Entrepreneurs are […]
Entrepreneurship- Creating Your Brand Message
Humans have the unique capability of connection. They can be inexplicably caught up in memories spurned from the scent of bread baking, a song playing on the radio, or even a conversation. One simple thing appealing to their senses can create a connection based on memories, experiences, and even values. Essentially, this is how a […]
Common Reasons Why Startups Fail
Whether a startup makes it or breaks it within its first year determines its ultimate success. While the reasons for a startup’s success or failure can seem elusive, they usually boil down to simple things you can do before your product or service even goes to market. According to a CBInsights.com analysis, most startups fail […]
Why Are Startups So Popular?
Entrepreneurs everywhere are riding the wave of startups, hoping to be the one that stays up the longest. People who are content with the old daily grind way of making a living are scratching their heads wondering what in the world has gotten into this generation. These entrepreneurs are not content with getting a job […]
Why should I invest in a Startup?
Perhaps you’re looking to invest in something and are unsure what. Maybe you’re thinking of having it be a startup, but you’re still not sure. Will it work out? What if it doesn’t? There are lots to think about, and that’s certainly understandable; investing is not to be taken lightly. We think that, if you […]
What Makes a Startup Stand Out From the Crowd
Nowadays, it seems like everyone has a startup and for a good reason too, startups are amazing. However, although this is the case, it also means that, if you have a startup, you tend to blend in. It’s easy to get overlooked because there are so many of them. This means that it feels next […]
What Makes a Startup Successful
Countless things come into play when creating a start-up, and many variables that you want to take into account. It all leads to one goal; making your start-up successful. Everyone wants their start-up to thrive and become successful, however, this is frequently easier said than done. There are lots of unforeseen issues that tend to […]
Why You Should Work at a Startup
Working for a start-up is always a decision that you should carefully think about before deciding if you want to work for one or not. Usually, the pay isn’t much, but the results can end up benefitting you tremendously if you choose to hold out. There are countless pros and cons to working at a […]