Bi-Weekly Blog Round-Up

July 17, 2023

Bi-Weekly Blog Round-Up

FEATURED Design Of The Week:

Hello everyone! We really like this recent entry to a contest that was held here on Hatchwise. The colors are beautiful. Great job, nirajdhivaryahoocoin!

Browse dozens of other active design contests



FEATURED POST:
The Complete History Of The Oreo Logo
 

When you go down the snack aisle at a grocery store, you’re greeted with the branding of a  bunch of competing cookies. From Pepperidge Farm to Chips Ahoy! to Oreos, the cookie options you encounter are endless.

For many of us, though, Oreos are a favorite, and for good reason.

There aren’t many other cookies on the market that are the same quality and have the same taste as the iconic Oreo cookie. 

When it comes to the Oreo logo, the logo stands out almost as much as the Cookie itself. Below we will take a closer look at the logo of this Cookie and how the Oreo cookie came to be. 

continue reading…



A Rebranding: Hatchwise Unlimited Becomes Infinite

There comes a time when many companies will choose to go through a rebranding. Maybe that company has had a logo since its inception, but that logo now seems outdated.

Maybe that business sought out external advice on its marketing strategy, and from that, an idea for a new logo was born. Or maybe, a company is relaunching an existing product or service under a new name and marketing campaign. The latter is the case for Hatchwise Unlimited, which is now called Hatchwise Infinite

continue reading…



Featured Design Contest: Fungist – Mushroom Logo

Fungist is an Oregon-based company that sells mushroom tablets for medicinal and recreational use. They came to Hatchwise in search of a logo they could use on merchandise to attract the attention of their target audience.

Obviously, Fungist is not your run-of-the-mill hum-drum company. They wanted a logo that was as unique as their business. They describe themselves as “fun and eccentric.”

continue reading…



The Complete History Of The Yahoo Logo

If someone asked you, “Where do you go on the internet to look something up?” you likely would answer with “Google.” Before Google, though, Yahoo was the search engine go-to. Often outshined by its competitor, Google, Yahoo still exists today in much of the same capacity as its competitor.
If you’re interested in learning more about Yahoo’s evolution as a brand and its evolution with its logo design, you came to the right blog post. Throughout the rest of this article, we’ll take a closer look at this company that paved the way for other tech companies to follow. 

continue reading…