Pippin Home Designs

Company or website name

Pippin Home Designs

Slogan or Tagline

Award Winning Homes with a View

Describe your company and organization and target audience

We are a luxury residential architectural design firm. We special in designing new homes and whole house renovations on waterfront and mountainside properties. We've been in business since 1987 and have won 72 design awards to date.

We incorporate neuroaesthetics and biophilia elements into our designs, meaning beauty and nature are both highly important qualities, along with health and wellness, and high performance elements. 

We design fully supportive homes - that’s the big brand promise. 

Many of our homes are award-winning and include working with the lay of the land, the path of the sun, natural  daylighting, neuroaesthetics, biophilia, high performance elements including energy efficiency, custom designed HVAC systems with excellent indoor air quality, and biogeometry. 

We provide architectural design, 3D design and construction drawings, along with renderings and fly-arounds, along with educational information via our Blogs. We are experts and guides for clients.

Ideal audience, Persona #1: Married couples, age: 40’s - 60’s.

Millionaires or multi-millionaires, spending $2-8 million on average for their new homes or renvations. They love to travel and to entertain. They want a showplace.

Executives & and entrepreneurs (pilots, veterinarians, attorneys, high-tech companies, manufacturing companies, restauranteurs, real estate developers)

They are planning for future grandkids, aging in place, healthy homes, love outdoor living, work from home, desire multiple amenities, pools & pool houses, and guest homes.

Ideal audience, Persona #2: They have a VISION for something they are trying to create and are looking for someone who can turn that vision into a reality. They have the ability to FEEL into a decision, they’re in well-matched partnerships, they prioritize health and nature, have clarity on the big-ticket items and are generally positive people. 

Elements and ideas that could be considered in the logo are: Trees, rocks, supportive hands, nature, colors, a large house shape, blueprint of a tree, tree roots under a house, fractals, biomorphic patternss