Logo Design Contest brief for OAK & Art

Company or website name

OAK & Art

Slogan or Tagline

Growing Brands Through Artful Marketing (I do not require this to be locked up in the logo though!)

Describe your company and organization and target audience

At OAK & Art, we're more than just marketing - we're all about blending creativity with strategy to help businesses and start-ups succeed. Our expertise in branding, design, business development, and strategy allows us to deliver targeted and impactful initiatives to achieve your business objectives.

We believe that building meaningful connections with your audience is the key to driving loyalty, advocacy, and sales. That's why we focus on relationship-building to help you foster a sense of community and positively impact your culture. With our help, you can grow your business and stand out in a crowded market.

As our name suggests, we're passionate about art and creativity. That's why we infuse artistic elements into all aspects of our work, creating standout brands and campaigns that capture attention and make a lasting impression.

So, whether you're a small business just starting out or a larger firm looking to expand your reach, we're here to help you tell your unique story and make a positive impact on your community and culture.

The design should have the following

+ A modern and clean look. Professional, but not cold. Don't want it to be cluttered!
+ My preference is a sans-serif font, but I am open.

+ I like the look of a letter mark with planned typography and a monogram logo design typography. Or also more of an emblem, or geometric design. But it does not have to be IN a circle.

+ I want an icon that stands out in addition to my name. Would love to incorporate into my website and other things a background with my symbol repeated on it, almost like wallpaper.

+ I want this to be a flat design, nothing very complex or layered.

+ No more than two fonts.

+ One idea that I like is the idea of making the ampersand (&) stand out in the middle and be a focal point, as some of my designs attached below highlight.

+ My business name is written as “OAK & Art” for consistency.

+ I am also open to OAK being in one font and “Art” being in something more cursive or flowy.

+ A few fonts I like and would love to see used (or something similar) are:
    -Breadley Sans
    -Colabero
    -Acre
    -Albula Pro

*** NEW TO MY BRIEF: Some of the designs entered thus far have a sort of stained glass look to the icon which I REALLY like as well! I have also updated my examples and color palette options to be more concise. Thank you for referencing those!

This logo will be used for

Online (Website, facebook etc.)
Print (business cards, letterheads, brochures etc.)

This design should not have this in the entries

I don't want this to look cartoony, kid-like, or overly complicated. Just clean, modern, a tad artsy, and warm and welcoming.

What style of logo would you like?

Colors to use in the design

I like black and white, but have included some color palettes to consider bringing in.

Briefly describe your contest

At OAK & Art, we're all about helping businesses and start-ups succeed through creative and effective marketing solutions. Our focus on building strong relationships with our clients and fostering a sense of community is at the heart of everything we do. As we grow and expand our reach, we know that having a modern and contemporary logo that feels approachable and professional is key to our success. That's why we're excited to participate in this logo contest, where we hope to find a design that perfectly captures the essence of our brand. We're looking for a logo that's not only visually appealing, but also tells our story and helps us stand out in a crowded market. With a combination of planned typography and a monogram or emblem design, we're confident that the right logo will help take our business to the next level. So designers, bring your best ideas – we can't wait to see what you come up with!