Life on Harper Street

Company or website name

Life on Harper Street

Describe your company and organization and target audience

I am a real estate agent who wants to rebrand herself in a more elevated way. In addition to 20+ years in the residential real estate industry, I want to successfully blend my other passions and create one fluid space (lifestyle brand?) where I can talk, share and market all things real property sales including investments, design and decor, healthy living, clean skincare and cleaning products, style, home-keeping, family, etc. Life on Harper Street is meant to encompass who I am as a strong, entrepreneurial woman who is ever-changing and growing to become a better version of herself. I want to grow my real estate business, make way to create an interior design business from it eventually and share my other hobbies and passions along the way. I want to emphasize my professionalism while balancing showing my audience who I am and what makes me tick. I am a Libra and strive for balance and beauty in all things. I want my brand to exude class, style, success, cleanliness, brightness, growth, etc. I want to inspire my audiance to feel energized and ready to wake up everyday working toward living a vibrant life alongside me! This is a curated lifestyle brand umbrella focused on real estate.

The design should have the following

A idea would be a sketch of the home on Harper Street that inspired the name. The stained glass window to the left is special as well. This is an quintessential Live Oak farm home that could be brought back to it's former glory. Alternantivlly, the neighborhood was originally old chicken farms and it could possibly incorporate something such as a weather vain to pay homage to that. We also have a reclaimed wood wall in the home from the original chicken coops on the property. There were Camelia bushes outside the front window for many years that were a beautiful pop of color and life with deep green foliage and pink flowers. I am open to any other creative ideas that are completely different from the house as well, its just what immediately came to mind and I would love to see your creativity here. I included picutues of the front on the house as well as my old logo for reference.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)

What style of logo would you like?

Colors to use in the design

possibly navy, white, orange (I see navy and citrus for some reason), or yellow? I am comepltely open to different colors and combinations. My current branding is blue and coral and I would like to move to something a bit more refined and timeless while still showing my personality.

Briefly describe your contest

Looking to rebrand myself in a timeless, fun way!