ElleRate

Company or website name

ElleRate

Describe your company and organization and target audience

ElleRate connects the world's most powerful spenders—women—to the businesses and nonprofits that best deliver on their wants, needs, and values.

We have a three-sided marketplace: women consumers/reviewers + consumer business advertisers + nonprofit advertisers. The reason for ElleRate's existence is to elevate and empower women consumers.

The design should have the following

Our current logo is nice looking, but we spell the company name ElleRate (capital E and capital R), and this logo has confused people.

We would also like the logo to better express what the company is about.

It would be great if you can use an easily accessible typeface.

***We would like some type of graphic included in logo treatment to be able to use as a standalone icon (see example, below).

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)
• Television/screen

What style of logo would you like?

Colors to use in the design

Our color palette is:

red (#CF3547)

blue/grey (#A8C2C1)

light tan (#EDE2D0)

black typeface

Briefly describe your contest

Seeking a powerful graphic to communicate a (truly) innovative platform that connects the world's most powerful spenders—women—to the businesses and nonprofits that love them back.