Logo Design Entry # 135319

Aeronaut

Apr 17, 2010 10:04 PM

One of the things that's missing for me is the idea of Wafflizer making unique, customized waffle patterns (the very core of what we do). If we were only selling waffle irons I think this would be more on the mark. As it is it's close but just off. Can we find a way to communicate that the customer's image, their idea, becomes our product? Man, I'm stuck because I still sort of like this. I know that's the worst kind of conflicting commentary. I'll keep ruminating on this.

Aeronaut

Apr 17, 2010 09:04 PM

Hey, thank you very much for your entry. I'm wrestling with the hat / crown. On one hand I like the crenelation, it's waffle-like, on the other the crown-ish-ness is overpowering. The font has a fifties feel. Interesting choice. Let me think on this one a bit more. I'm not sure whether it's the colors or the actual logo that's got me off balance.