Creative Brief

Company or website name

Guidepost to Wellness

Slogan or Tagline

Better Choices, Better Health, Better Life

Describe your company and organization and target audience

This is a health coaching business that helps people eat better, exercise better, and live better lives overall.

The design should have the following

I would like to incorporate food, exercise/movement, relaxation, and maybe teamwork to show the teamwork between the coach and the client. It can have a guidepost or directional theme, but not required. I saw a canned logo on a logodesign website that had a multicolored food shaped into a heart. I liked it except it was only food, if the heart had contained food, AND maybe a yoga pose or lotus flower or something like that it would have been better. I like the designs that are shaped like an apple or piece of fruit with the other items incorporated into the fruit.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)

Colors to use in the design

I want colors, but also want a logo that translates into black and white well.

Briefly describe your contest

Logo for Health Coaching Business that you would sign up for!