EffectiveRate
by FMDContest received 114 entries and the contest holder has awarded a winner.
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- CREATIVE BRIEF
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Company or website name
EffectiveRate
Slogan or Tagline
No information provided.
Describe your company and organization and target audience
We are in the financial realm and we are working with merchants to decrease the cost of managing their money transfers. Effective refers to the most effective way to manage your money. Rate is a mathematical value of a percentage.
The design should have the following
Lower rates. We want to see hidden mathematical or financial symbols in the negative space of the words EffectiveRate and/or ER. A plus sign, division, or percentage. Our initial vision was to somehow have a percentage sign in the negative space of E and R.
This logo will be used for
- Online (Website, facebook etc.)
This design should not have this in the entries
We do not want to see the blatant use of Effective divided by Rate.
Colors to use in the design
No information provided.
Briefly describe your contest
Creative use of negative space