Logo Design Contest

Connected Agency

by hembo

Contest received 294 entries and the contest holder has awarded a winner.

Winning entry by zernoid

Group by designer

Congratulations to winner zernoid ! They were awarded the contest prize of $250.00

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#222954 by zernoid

WINNING ENTRY

#219967 by idteano

#220000 by aburke37

#220011 by aburke37

#220037 by bp_13

#220055 by aburke37

#220099 by JINKODESIGNS

#220411 by eZoeGraffix

#220633 by deathmask

#220635 by deathmask

#220729 by deathmask

#220751 by Makaveli Designs

#220755 by deathmask

#221118 by aburke37

#221831 by Filipi

#222241 by aburke37

#222293 by zernoid

#222485 by aburke37

#222546 by aburke37

#222797 by zernoid

#223158 by designbuddha

#223241 by Elrohir

#223243 by Elrohir

#223395 by deathmask

#216575 by germanpinoy

#216592 by aburke37

#216934 by aburke37

#217333 by John12

#218056 by aburke37

#218133 by dundo

#218136 by dundo

#218141 by aburke37

#218169 by John12

#218178 by aburke37

#218384 by John12

#218524 by FITRAH

#218913 by aburke37

#219199 by aburke37

#219200 by craiger64

#219203 by aburke37

#219469 by Elrohir

#219496 by Van A Creations

#220117 by JINKODESIGNS

#220255 by greycrow

#220290 by Mr.Lonely

#220597 by greycrow

#220711 by clinkzonfire

#220843 by raymer

craiger64 Creative

In your brief you stated that you have a tentative tag line, it was cut off, so can you post it if you want us to put that in. Thank you

hembo Contest Holder

yes, we will look up the tag line and repost. We wanted to say something generally about all the submissions thus far. All very good attempts and appreciate the efforts by all. In terms of constructive feedback. We really want to see the graphical element of the element pushed further. The font/style submissions for the company name are better than the graphical elements.

hembo Contest Holder

In terms of the graphical element to the overall logo. We like the idea of concentric circles, or multiple smaller circles that are shown connected in or to a bigger circle. Again, our business idea is all about the world of making and leveraging connections to empower brands, consumers and advocates.

hembo Contest Holder

Encourage you to think about connections in your own lives? How could your transactions at a local store or interactions with friends be richer if they underlying communication systems and if appropriate marketing messages where smarter?

hembo Contest Holder

more connections = smarter

hembo Contest Holder

Here is an example set of concentric circles we have used on a prior company. The white small circles in a 3D type rotation. WE ARE NOT looking to duplicate this as is but thought this might help you visualize what is in our own heads....http://www.connectedentertainment.com/images/1.jpg

hembo Contest Holder

some snippets from our companies creative brief... hoping this helps generate some clarity on our goals.... We are looking to drive an impression on the target audience(s) of innovation and digital expertise. These need to be conveyed in a simple way, on first impressions i.e. home page, and enforced as a prospect digs into lower levels of the brand and site, i.e. case studies.

hembo Contest Holder

Example Vision Statement • A Connected Marketing Agency for the future (focused on the delivery of exceptional experiences, innovative ideas and measurable results; An agency that thinks and acts differently in that its founded by marketers who understand the possibilities of a digitally connected world Example of what we mean by “connected” • Physical world and the digital worlds are connected. Physical world consists of fundamental building blocks connected together to form everything we see, hear and touch, i.e. atoms, molecules. Digital world is similar, it’s a world of bits, or 1’s and 0’s which when connected in smart and innovative ways help deliver connected experiences. One step further is connecting both the Physical ‘analog’ world to the ‘digital’ world EVERYTHING IS CONNECTED TOGETHER. • One possible Brand Tagline for Connected Agency o “Ideas. Innovation. Results”

hembo Contest Holder

http://www.nissan.com - Like the rotational Nissan SHIFT_Dot Dot Dot … banner logo. Suggest we mimick but with “Connected_xxx” where XXX are replaced with an animated rotation series of words. The words are all the possible connections we are experts in and are possible in the shifting digital landscape. There is a long list of words we can use… facebook, digital, social, twitter, experience, media, website, etc. we can be very creative here.

hembo Contest Holder

... We prepaid this competition yesterday but for some reason its not saying that in my control panel. I have a call into Hatchwise since the site has been up and down for us in the past 24 hours.

hembo Contest Holder

NOTE TO ALL DESIGNS. First let's start by saying thank you to everyone submitting their work. Very much appreciated and we never expected so much interest in our company. After pouring over all the design submissions we are learning some of our own preferences and would ask in the final days any new submissions try to hone in on the great work already shown. Here are some thoughts... 1. The word "Connected" MUST be more prominent than the word "Agency". Achieved through caps/non caps, plus font, size or color differences. 2. We've seen many great icons here using circles which we applaud. As we are focusing on "connections" we would like to see if rather than one BIG circle or group of BIG circles we could see more smaller circles which give the outline of a BIG circle. Perhaps said differently a theme of connecting the dots within the iconography. 3. Color wise we are looking for something simple and clean. Many of our more favorite designs use the least amount of colors. We like some of the greens and reds especially but don't just want black only though if you use colors please give us an identical copy in black as we will end us using both versions of the selected winner 4. The simpler the overall design the better in most cases. e.g. leverage font differences, solid but limited color variations and reuse of the letters in the name rather than creating a new icon. Overall. Thank you very much again. We give the above advice in the spirit of collaboration and leveraging your collective talents to help us brand our companies identity. A very important step for us! We also want to be innovative so please extend our guidance, interpret in your own creative way and help us push the innovation barrier where appropriate.

designbuddha Creative

There's more to connections than just circles. There's also trapezoids.

Connected Agency

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