Artfully Designed -a Logo Design Contest by ad6238

Creative Brief

Contest received 429 entries and the contest holder has awarded a winner.

Company or website name

Artfully Designed

Slogan or Tagline


Describe your company and organization and target audience

At Artfully Designed, we curate modern, classically elegant collections to make trendy fashion jewelry accessible to all women.

Our target audience is a woman in her mid-40s who who lives in the suburbs. She loves shopping for affordable trendy clothing and accessories that she can wear to work out or out socially.

The design should have the following

The logo should have the name of the business Artfully Designed and some type of icon. The icon should be something that is not expected (not a diamond or ring) but shows off a brand that is approachable, versatile, everyday, and very important...modern. It should be immediately clear from the logo what the business does (sells jewelry). It should give the feeling of modern-luxe. The client loves the font Biko or something very similar.

This logo will be used for

  • Online (Website, facebook etc.)
  • Print (business cards, letterheads, brochures etc.)

This design should not have this in the entries

1) should not be square in orientation
2) cluttered - may elements
3) font that is difficult to read

Colors to use in the design

Primary: #008196 and #abadae
Secondary: #3fb1c8 or #a5ced7 or #c3c4c7

Briefly describe your contest

I am looking for a modern-luxe, clean logo that will be clear to the viewer that it is for a fashion jewelry store.