American Grill -a Logo Design Contest by American Grill

Creative Brief

Contest received 399 entries and the contest holder has awarded a winner.

Company or website name

American Grill

Slogan or Tagline

No information provided.

Describe your company and organization and target audience

We are creating a food court restaurant that will be serving breakfast, lunch, dinner, and late night all-american comfort food. We are looking for a casual, red/white/blue logo that subtly hints at patriotism without being obvious.

The design should have the following

Please keep it as simple as possible

This logo will be used for

  • Online (Website, facebook etc.)
  • Print (business cards, letterheads, brochures etc.)
  • Merchandise (mugs, t-shirts etc.)
  • Signs (including shops, billboards etc.)
  • Television/screen

This design should not have this in the entries

We are not looking for something that is overly patriotic (i.e. no bald eagles, no guns, no constitutions).

These values are what the logo should communicate

  • Feminine Masculine
  • Simple Complicated
  • Gray Colorful
  • Subtle Bright
  • Quiet Loud
  • Basic Luxurious
  • Expensive Affordable
  • Playful Serious
  • Modern Classical
  • Raw Refined
  • Exotic Ordinary
  • Sporty Elegant
  • Adventurous Safe

What style of logo would you like?

Colors to use in the design

Red, White, Blue

Briefly describe your contest

$500 for American Grill Logo