The Hatchwise Blog
News and inspiration for entrepreneurs and creatives, plus updates on new developments at Hatchwise.
Recent posts:
January 23, 2020
The Top 3 Uses for Your Company Logo
So, you’ve approved a logo that an illustrator designed for you. Congratulations to all! But in all your excitement, you realize that you didn’t really plan how to use the said logo. Don’t fret: Here are the top 5 uses for your company logo. Print Media Print media encompasses posters, flyers, handbills, brochures, magazines, business […]
January 10, 2020
2020’s Hottest Logos: The Newest Trends (And The Classics That Won’t Go Away)
Logo design is one of the most important aspects of branding. A logo is often the face of the entire brand. It’s the first impression and the image that sticks in a person’s memory. It’s no wonder then why it’s so important for your logo to adapt over time. After all, there’s no room for […]
January 7, 2020
Indian Tech Startup Profits Soared To New Levels in 2019
India’s startup space has shown positive growth for several years now. It shows no sign of slowing, evidenced by the record numbers that soared across the board in 2019. Startups are expanding into exciting new territory which fuels their growth. In years past, their efforts have been on creating e-commerce solutions. Now, however, they’ve taken […]
January 3, 2020
Microsoft Co-Led $15M Investment in AI Software Evisort
Evisort was started in 2016 by researchers from MIT and Harvard. The startup from San Mateo, California creates artificial intelligence software to help businesses across the globe. The software is used to streamline corporate contracts through more efficient processing and tracking. Microsoft wants in on the booming platform and it’s easy to see why. M12 […]
December 31, 2019
Vaughan Oliver: A Graphic Design Revolutionary
World-renowned graphic artist, Vaughan Oliver, has passed away at the age of 62. He is responsible for some of the most intriguing and thought-provoking album art of the last several decades. His career began to blossom when he attended Newcastle-upon-Tyne Polytechnic. It was there that he mastered the art of graphic design. Oliver moved to […]
![What Companies Does Google Own? [Updated for 2024]](https://hatchwise-resource-and-blog-images-588738612251-us-east-2-an.s3.us-east-2.amazonaws.com/wp-content/uploads/2019/12/What-Companies-Does-Google-Own_JPEG.jpg)
December 12, 2019
What Companies Does Google Own? [Updated for 2024]
When you think of Google, what first comes to mind? For most, it’s probably the famous Google.com we all know so well. This is reasonable considering 2.3 million Google searches are performed per minute – making it the most-visited website worldwide. But Google represents much more than just a search engine now. Since its publishing, […]
November 19, 2019
Facebook’s New Logo Leaves A Bit To Be Desired And The Internet Is Mocking It
Facebook revealed a new logo on November 5th. The idea of the logo is to distinguish the Facebook brand from its apps such as Instagram and WhatsApp. The logo leaves much to be desired. Its lack of creativity is being ripped to shreds by competitors in the social media industry as well as the general […]
November 14, 2019
The Subtle Significance of the Democratic Candidates’ Logos
IMPORTANT NOTE: This article is an exploration of the interesting role that logo design and branding plays in political campaigns. Information on the candidates’ campaign positions is taken from their websites. Hatchwise neither endorses or supports any particular political candidate. For our take on the role that Donald Trump’s brand plays in his political campaign […]
November 12, 2019
The 7 Most Inappropriate Logos Of All Time
A logo can help to make or break a company. Good logos should be designed with the brand in mind and one look at a logo should evoke the feeling of the company’s brand. Color choice, placement and font should be considered when brainstorming logo ideas. Unfortunately, some designs have come up short in these […]
September 19, 2019
The Worst Logo Designs Of All Time
You know when you see a logo design and you just automatically hate it? Maybe it’s the mixed color pallette or the fact that it looks sloppy, or you can’t even describe it; you just hate it. The second you see it you want to look away. I think we all know that feeling […]
September 12, 2019
Five Of The Most Iconic Logos of All Time
A brand logo is one of the essential parts, or, almost the most important of any business. It is a company’s visual identity that is simplified into a logo. The logo is what makes or breaks a company in the eyes of the consumer. There have been some logos that show us what we don’t […]
September 10, 2019
Cool New Startups
We have seen more and more startups nowadays that we should keep our eye on. These startups may not look like much right now, but we’re guessing that in a few years they’ll be taking the business world by storm. If you’re here, then I’m guessing that you’re interested in finding out what these startups […]