The Hatchwise Blog
News and inspiration for entrepreneurs and creatives, plus updates on new developments at Hatchwise.
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September 25, 2020
What Is The Difference Between A Slogan And A Tagline?
It’s not uncommon for people to confuse taglines and slogans. After all, they sound similar and the concept of the two is very alike. But the fact is that the two aren’t the same; they’re very different, both having different concepts and purposes. Although it’s easy to just dismiss it as both are short and […]

September 22, 2020
The History of Presidential Campaign Logos: Updated 2021
During major election years, we’re bombarded with political logos. From the local representative all the way up to the president, we see their logos everywhere and all the time, on bumper stickers, yard signs, or buttons pinned to shirts. There’s a lot of thought and energy that goes into crafting campaign logo designs. An effective […]

September 17, 2020
Why Does Facebook Advertise Itself?
If you’re along with the thousands of other people in the world that use the internet daily, you’ve probably seen more then a few Facebook ads in your time. Over the past few years, we’ve seen a rise in Facebook advertisements, and the question has arisen of why. Facebook is one of the leading social […]

September 15, 2020
How Email Marketing Works
Email marketing is one of the most powerful resources available to help companies advertise and promote their products to their audience. It’s one of the oldest and most common marketing techniques to date and hundreds of businesses use it daily to increase sales. Email marketing has been around since 1978 when the first marketing email […]

September 11, 2020
How to Build Your Reopening Marketing Plan
Right now, many businesses are opening back up after pauses due to the pandemic, but feeling the effects of the hiatus. Closing your business temporarily can have devastating effects on your long-term success. Unfortunately, customers can tend to think a closed business is closed for good. Although customers know, logically, that most businesses were only […]

September 8, 2020
Should You Hire A Translator For Your Business?
In a world that is increasingly online and digitalized, marketing a business globally is not only possible but doable. However, even though English is a global language it doesn’t mean you’ll always be able to communicate effectively with your audience using English alone. If you are looking to expand your audience to areas and groups […]

September 3, 2020
What is Google Analytics and How Does It Help Your Business?
Are you looking to update your site and improve it? Not sure exactly how to do this? Well, Google Analytics could be the answer to your problem. Google Analytics, or GA as it’s abbreviated, helps businesses all over to look at their statistics and use user experience to make their company a better place. Despite […]

September 1, 2020
How To Get Started With Paid Advertising
Advertisement is a crucial step for any company to get brand awareness and customers. It helps companies reach their audience and gets their business on the board. Paid advertising is one of the best ways to-date of driving traffic to your site and gaining customers. But, as I’m sure you know, it can quickly get […]

August 27, 2020
How Does A Franchise Work?
If buying an already existing business doesn’t appeal to you right away, or the thought of starting a company from scratch doesn’t entirely appeal, then you may want to consider owning a franchise. However, before deciding on this you may want to do some research. What is a franchise? How does franchise ownership work? These […]

August 25, 2020
The Top Three Graphic Card Options
For the PC user, video editing can be a difficult task. While most of the work will require the video editor to have a strong CPU, any good video editor will tell you how important having a powerful graphics card is to speed up transitions and some effects. Depending on your budget you’ll want to […]

August 20, 2020
What Is The Best Virtual Meeting Platform?
With our world having abruptly turned upside down, events and meetings have either been postponed or had to revise to a new plan; using a virtual meeting platform. In the process of adjusting nearly all meetings that would have been in-person to a virtual platform, the question of which one is best has arisen. Businesses […]

August 18, 2020
3 Things Small Businesses Can Do to Survive the Remainder of COVID-19
Is your small business struggling to stay afloat amidst COVID-19 closures? The tips and resources below will help to keep your small business alive throughout the remainder of the pandemic, while setting your business up for success in a post-pandemic world. 1. Create a Thriving Remote Work Environment In order for a small business to […]