Superhero Goals

What the contest holder asked for

Company or website name

Superhero Goals

Slogan or Tagline

I Believe I can Fly

Describe your company and organization and target audience

<p>This logo/company was created and inspired by my ten year old son who came up with the concept of superhero goals. He is an amazing artist, a huge sneaker head and the face of the brand.&nbsp; He drew a collection of his favorite super heroes wearing his favorite sneakers and fashion accessories i.e. hoodies, caps, jerseys etc.&nbsp; One day -&nbsp; while he was in the middle of drawing for his collection - I asked him who his favorite superhero is and what his favorite super power is. I was brought to tears when he said "Dad, you're my favorite superhero."&nbsp; Eventually, after the tears dried up he went down a list of the most obvious superheros and their super powers, surprisingly ending with "but Dad, I don't want any of their powers because I already have my own" - he pointed to his pencil and the picture he was drawing. He was a refreshing reminder that "you don't need to have super powers to be a superhero."</p><p>Superhero goals is a youth brand/company/niche store that is meant to inspire - primarily children//youth, but anyone in general - to tap into their talents and abilities and shoot for the stars.&nbsp; The target audience is children/youth, but when he gets older I would imagine that he would rebrand this idea to target older ages.</p>

The design should have the following

<p><span style="font-size: 0.875rem;">I was thinking of the Air Jordan symbol wearing a cape and the crown from the motif - something to that effect.</span></p><p><span style="font-size: 0.875rem;">I did attach his motif and a prototype of one of the pictures from the collection to give you an idea of the types of products.&nbsp; This design and others like it will be on youth clothing.&nbsp; I would like to include the crown only (not the whole motif) with his initials in the middle somewhere in the logo.&nbsp; This would be the icon.&nbsp; Also, don't use a traditional royal crown, I would prefer something a little more raw&nbsp; - like the Basquiat crown.</span><br></p>

This logo will be used for

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This design should not have this in the entries

I would like it to be youth friendly, somewhat hip/"urban," simple but catchy.&nbsp; I am not an artist so I will leave the creativy to the creators.

These values are what the logo should communicate

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What style of logo would you like?

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Colors to use in the design

I want it to use colors that symbolize power, confidence, artistry and empowerment. Again, youth friendly - I'll leave it to the artist and make adjustments later if I need to.

Other Facts

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Briefly describe your contest

play to win

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