Logo Design contest
Shannon Family Automotive
Awardedfeatured
Congratulations to winner Ucil Usil ! They were awarded the contest prize of $230
Prize Awarded
$230
Creatives
20
Entries
640
Contest Views
657

Winning entryby Ucil Usil
Creative Brief
What the contest holder asked for
- Company or website name
- Shannon Family Automotive
- Slogan or Tagline
- Excellence in Customer Service
- Describe your company and organization and target audience
- <p>We are a high quality automotive shop that specializes in Hondas and Toyotas. We are getting ready to take our company to the next level and expand to other locations and other vehicle brands. We break the stereotypes of the automotive industry by providing an exceptional customer experience. Our shop is extremely clean and our office is decorated with fine art and nice tables/chairs. We pride ourselves on exceeding expectations. We are community-focused and highly involved with our local Chamber of Commerce, city government, and schools. </p><p><span style="font-size: 0.875rem;">Our target customer is 30-60 years old, makes $120k/yr, drives a Honda/Acura or Toyota/Lexus with over 50,000 miles, has a couple of kids, and lives in the suburbs of Sacramento, CA. They care about maintaining their car and value safety and reliability. Our target customer appreciates a specialist but doesn't like the impersonal approach of the dealership. Relationships and old-fashion customer service matter to them. </span></p><p><span style="font-size: 0.875rem;">Our staff is young, energetic, and eager to exceed customer expectations. The respect we have for one another is apparent to those outside our organization. The charity work we do is often spearheaded by one of our employees. <br></span><br></p>
- The design should have the following
- <p>The design must include our name and tagline. The word "automotive" should be interchangeable with "Domestic" or "Diesel" or "European" or "Asian" </p><p>Color should be navy or royal blue. </p>
- This logo will be used for
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- This design should not have this in the entries
- <p>No gears</p><p>No wrenches </p><p>No car silhouettes </p><p>No clovers or anything Irish</p>
- These values are what the logo should communicate
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- What style of logo would you like?
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- Colors to use in the design
- <p>Navy Blue</p><p>Royal Blue</p><p>Monochromatic or two-toned </p>
- Other Facts
- -
- Briefly describe your contest
- Flourishing automotive shop that breaks all stereotypes is looking for new logo to expand the brand!