Product Naming contest
Name for a mobile job-management app for trade contractors
Awardedfeaturedurgent
congratulations to contest winner: acllc
Prize Awarded
$150
Creatives
24
Entries
660
Contest Views
1,621
Creative Brief
What the contest holder asked for
- Name of Contest
- Name for a mobile job-management app for trade contractors
- Describe your company and organization and target audience
- <p style="margin-right: 0px; margin-bottom: 12px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">We're a small US software company building a mobile-first app that helps trade contractors run their jobs from the phone: estimates, scheduling, customers, invoices, and a daily "what's next" screen. The tagline idea is "Run the job. Not the spreadsheet."</span></p> <p style="margin-right: 0px; margin-bottom: 12px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Our users are owner-operators and small crews in roofing, concrete, plumbing, electrical, HVAC, remodeling, and general contracting. They work from a truck and a phone. The product is practical and built for people who do the work, not enterprise software.</span></p> <p style="margin-right: 0px; margin-bottom: 12px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Brand feel: confident, straightforward, approachable, modern without sounding like Silicon Valley, professional without sounding corporate.</span></p>
- What do you need written
- <p style="margin-right: 0px; margin-bottom: 12px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">We need a one-word product name that a contractor can hear once, spell, and find.</span></p> <p style="margin-right: 0px; margin-bottom: 12px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Wanted:</span></p> <ul> <li style="margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Short (1 to 2 syllables), easy to say and spell</span></li> <li style="margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">A real word or a strong, distinctive word, with some weight to it</span></li> <li style="margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Works for every trade, not tied to one</span></li> <li style="margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Sounds modern, solid, and practical</span></li> </ul> <p style="margin-right: 0px; margin-bottom: 12px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Please avoid:</span></p> <ul> <li style="margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Names already used by contractor, trades, or field-service apps (we've ruled out Foreman, Punchlist, Relay, Rivet, Hoist, Trowel, Conduit, Chalk, Stride, and many more)</span></li> <li style="margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Compounds like "Job___," "Field___," or "Trade___"</span></li> <li style="margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Endings like -ly, -ify, or .io, and dropped-vowel spellings</span></li> <li style="margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Generic software-sounding names ("Task," "Flow," "Pro," "AI")</span></li> <li style="margin: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Names that feel light or cute (Zest), or have an unrelated meaning (Lima, which reads as a bean)</span></li> </ul> <p style="margin-right: 0px; margin-bottom: 12px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 20px; line-height: normal; font-family: "Times New Roman"; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">Before submitting, please search the Apple App Store for your name plus "contractor" and "estimate" to confirm no direct competitor is using it</span></p><div><span style="font-kerning: none;"><br></span></div>
- What is important
- <p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- Easy to hear once, say, and spell</span></p><p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- Works for every trade, not tied to one</span></p><p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- Solid and practical, with some weight to it</span></p><p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- A real word or a strong distinctive word, one or two syllables</span></p><p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- Not already used by contractor or field-service software</span></p><div><span style="font-kerning: none;"><br></span></div>
- What do you not want
- <p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- Compounds like "Job___," "Field___," or "Trade___"</span></p><p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- Invented spellings and endings like -ly, -ify, or .io</span></p><p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- Generic software words ("Task," "Flow," "Pro," "AI")</span></p><p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- Names that feel light or cute</span></p><p style="margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font-style: normal; font-variant-caps: normal; font-width: normal; font-size: 13px; line-height: normal; font-family: Courier; font-size-adjust: none; font-kerning: auto; font-variant-alternates: normal; font-variant-ligatures: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; font-feature-settings: normal; font-optical-sizing: auto; font-variation-settings: normal; -webkit-text-stroke-width: 0px; -webkit-text-stroke-color: rgb(0, 0, 0);"><span style="font-kerning: none;">- Names tied to one trade only</span></p>
- Other Facts
- -
- Briefly describe your contest
- One-word name for a mobile app that helps roofers, concrete crews, and other trades run their jobs. Short, solid, easy to say, and not used by any contractor software.