STTAS, a UPS Company

What the contest holder asked for

Company or website name

STTAS, a UPS Company

Slogan or Tagline

Global Compliance System (system name), A Trademark of Global Compliance (Slogan)

Describe your company and organization and target audience

We specialize in helping companies navigate in the world of global trade compliance - providing services in trade compliance, consulting, and optimization. We focus exclusively on providing global trade compliance management and import-export consulting services to clients around the world. Our website is www.sttas.com. The Global Compliance System is both a customer-facing and internal-facing system (customers reviewing requests for support, and internal STTAS employees providing support), and the elements should resonate with both groups of existing users. Because this system is already in use, we are considering aligning the new logo to similar elements from the previously existing logo, to ease customer transition from a branding perspective.

The design should have the following

Please see Hive logos attached (new logo suggestion: use similar colors, feel, etc.). We are willing to consider to new logo designs that diverge from previous style, and would like to see some options that are similar in style as well. You can refer to our website is www.sttas.com, for stylistic cues.

This logo will be used for

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This design should not have this in the entries

Should NOT include any UPS shield, imagery, or brand elements.

These values are what the logo should communicate

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What style of logo would you like?

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Colors to use in the design

White logo (blue background) is typical for the screens in the system itself. Additional logo colors would be considered in perhaps a login screen setting or for print materials.

Other Facts

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Briefly describe your contest

STTAS, a UPS company, is re-branding a proprietary system as per the recommendation of internal legal teams; we do not want names, images, symbols that infringe upon anything in the market today (we will do our due diligence, such as reverse image searches, before selecting a winner). Previously known as HIVE, the "Global Compliance System" is currently in use by both customers and internal company resources to share/update information related to trade services requests and we are looking for a logo that maintains some branding elements from the previous logo or our STTAS website, to help transition the branding of the system.

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