Logo Design contest
Strong with Mom
Awardedfeatured
Congratulations to winner sella ! They were awarded the contest prize of $140
Prize Awarded
$140
Creatives
23
Entries
213
Contest Views
2,358

Winning entryby sella
Creative Brief
What the contest holder asked for
- Company or website name
- Strong with Mom
- Slogan or Tagline
- Strength That Stays With Them.
- Describe your company and organization and target audience
- <p data-start="703" data-end="865">Strong With Mom is a fitness and lifestyle brand built around moms and their kids working out together. We create fun, engaging workouts and videos designed to:</p> <ul data-start="866" data-end="1122"> <li data-start="866" data-end="910"> <p data-start="868" data-end="910">Help children fall in love with movement</p> </li> <li data-start="911" data-end="979"> <p data-start="913" data-end="979">Teach the importance of fitness and healthy habits early in life</p> </li> <li data-start="980" data-end="1047"> <p data-start="982" data-end="1047">Build strength, coordination, and confidence for youth athletes</p> </li> <li data-start="1048" data-end="1122"> <p data-start="1050" data-end="1122">Give moms a unique way to bond with their kids through shared activity</p> </li> </ul> <p data-start="1124" data-end="1311">The brand is warm, family-centered, energetic, and empowering — not intimidating or “hardcore.” We want to feel approachable and inspiring, while still showing strength and athleticism.</p> <h3 data-start="1313" data-end="1336"><strong data-start="1317" data-end="1336">Target Audience</strong></h3> <ul data-start="2957" data-end="3109"> <li data-start="1337" data-end="1411"> <p data-start="1339" data-end="1411">Primary: Moms (ages 30–45) who want to stay fit and involve their kids</p> </li> <li data-start="1412" data-end="1490"> <p data-start="1414" data-end="1490">Secondary: Kids (ages 6–12), especially youth athletes and active children</p> </li> <li data-start="1491" data-end="1550"> <p data-start="1493" data-end="1550">Tone should appeal to both moms and kids — fun + strong</p></li> </ul>
- The design should have the following
- <h3 data-start="1552" data-end="1577"><span data-start="1556" data-end="1577" style="font-weight: bolder;">Style Preferences</span></h3><ul data-start="1578" data-end="1877"><li data-start="1578" data-end="1647"><p data-start="1580" data-end="1647"><span data-start="1580" data-end="1589" style="font-weight: bolder;">Vibe:</span> Playful but strong; modern, energetic, and approachable</p></li><li data-start="1648" data-end="1723"><p data-start="1650" data-end="1723"><span data-start="1650" data-end="1660" style="font-weight: bolder;">Style:</span> Clean and bold (not overly corporate, not overly cartoonish)</p></li><li data-start="1724" data-end="1786"><p data-start="1726" data-end="1786"><span data-start="1726" data-end="1739" style="font-weight: bolder;">Feelings:</span> Strength, bonding, movement, positivity, fun</p></li><li data-start="1787" data-end="1877"><p data-start="1789" data-end="1877">Should work equally well on workout videos, social media, t-shirts, and digital guides</p></li></ul><h3 data-start="1879" data-end="1904"><span data-start="1883" data-end="1904" style="font-weight: bolder;">Color Preferences</span></h3><ul data-start="1905" data-end="2136"><li data-start="1905" data-end="2096"><p data-start="1907" data-end="2096">Open to designer creativity, but lean toward <span data-start="1952" data-end="1983" style="font-weight: bolder;">energetic, uplifting colors</span> (bright but not neon). Think activewear tones: teal, orange, green, navy, bold pinks, or complementary combos.</p></li><li data-start="2097" data-end="2136"><p data-start="2099" data-end="2136">Avoid dull or overly dark palettes.</p></li></ul><h3 data-start="2138" data-end="2210"><span data-start="2142" data-end="2210" style="font-weight: bolder;">Design Elements / Ideas (optional inspiration, not requirements)</span></h3><ul data-start="2211" data-end="2531"><li data-start="2211" data-end="2283"><p data-start="2213" data-end="2283">Subtle fitness icons (dumbbell, kettlebell, barbell, movement lines)</p></li><li data-start="2284" data-end="2368"><p data-start="2286" data-end="2368">Parent + child silhouette or abstract figures showing motion / strength together</p></li><li data-start="2369" data-end="2448"><p data-start="2371" data-end="2448">Symbol of connection (interlinked shapes, infinity loop, hand-in-hand vibe)</p></li><li data-start="2449" data-end="2531"><p data-start="2451" data-end="2531">Typography that feels bold and modern, with some softness (not rigid or harsh)</p></li></ul><h3 data-start="2533" data-end="2554"><span data-start="2537" data-end="2554" style="font-weight: bolder;">What to Avoid</span></h3><ul data-start="2555" data-end="2732"><li data-start="2555" data-end="2580"><p data-start="2557" data-end="2580">Stock-looking clipart</p></li><li data-start="2581" data-end="2688"><p data-start="2583" data-end="2688">Designs that are too childish/cartoonish (we want moms to wear it proudly, not feel it’s just for kids)</p></li><li data-start="2689" data-end="2732"><p data-start="2691" data-end="2732">Overly corporate or sterile “gym” looks</p></li></ul><h3 data-start="2734" data-end="2747"><br></h3><h3 data-start="2936" data-end="2956"><span data-start="2940" data-end="2956" style="font-weight: bolder;">Deliverables</span></h3><ul data-start="2957" data-end="3109"><li data-start="2957" data-end="3038"><p data-start="2959" data-end="3038">Final logo in vector format (.AI, .EPS, .SVG) + high-resolution .PNG and .JPG</p></li><li data-start="3039" data-end="3076"><p data-start="3041" data-end="3076">Versions with and without tagline</p></li><li data-start="3077" data-end="3109"><p data-start="3079" data-end="3109">Color + black/white versions</p></li></ul>
- This logo will be used for
- [object Object], [object Object], [object Object]
- This design should not have this in the entries
- The design needs to be gender neutral
- These values are what the logo should communicate
- [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object]
- What style of logo would you like?
- [object Object], [object Object], [object Object]
- Colors to use in the design
- -
- Types of files I need for this design
- [object Object], [object Object], [object Object], [object Object], [object Object]
- Briefly describe your contest
- We’re launching Strong With Mom, a fresh fitness brand that helps moms and kids bond through fun, energizing workouts. These workouts aren’t just about exercise — they’re about creating lifelong healthy habits, building strength for youth athletes, and making movement something kids love. We need a logo that feels bold, playful, and inspiring — something moms will wear proudly and kids will think is cool. Think energy, motion, and togetherness in a design that works across videos, apparel, and digital products.