SLAMDINK

What the contest holder asked for

Company or website name

SLAMDINK

Slogan or Tagline

Legitimize the game, elevate the name

Describe your company and organization and target audience

<p>We are creating apparel and other gear for Pickleball enthusiasts to wear off (eventually on) the court to display their passion for this new sport/game. &nbsp;The current market lacks any sophistication when it comes to representing the game. &nbsp;The name with Pickle in it is immature and often leads to silly swag/gear with a pickle in it. &nbsp;We’re trying to create a brand for the game without EVER saying Pickle or Pickleball. &nbsp;people will know what it is if they’re familiar with the sport. &nbsp;SLAMDINK is the merger of two shots within the game when close to the net, someone either slams the ball for a winner or ‘dinks’ with the short game back and forth with their opponents. &nbsp;Even the word ‘dink’ is a little awkward but we think it works for the enthusiast without saying pickle. &nbsp;We’d like a logo that perhaps incorporates just the S and D of Slamdink but it can be very abstract. &nbsp;We want it to be sophisticated, cool, subtle and something that could eventually stand on its own. &nbsp;We have also created the inverted pickleball logo that you can see on our website (Slamdink.co). &nbsp;We’ve received good feedback with this ball represented by just the holes of the ball, which is unique. &nbsp;The logo should be able to sit along side the ball logo or on its own.</p><p>Our target audience will the the 25-45 yo male and female audience, who are apt to want to represent their passion that has become a lifestyle and this brand can become just that, a lifestyle brand that people are proud and excited to wear instead of embarrassed or reluctant. &nbsp;They are middle - to - upper class with disposable income to spend on this kind of apparel and are likely to discover it on social media like Facebook and Instagram. &nbsp;</p>

The design should have the following

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This logo will be used for

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This design should not have this in the entries

The logo should NOT have a pickle symbol in it or overt pickleball reference, wear looking for a more subtle design that represents SLAMDINK as described above.

These values are what the logo should communicate

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What style of logo would you like?

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Colors to use in the design

We’re more open to color ideas/schemes. &nbsp;We have it in a blue we link on the website and white/black are good too.

Other Facts

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Briefly describe your contest

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