Scent.site

What the contest holder asked for

Company or website name

Scent.site

Slogan or Tagline

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Describe your company and organization and target audience

<div>Scent.site will be a gentlemen’s niche cologne subscription service, built on a brand identity of storytelling and refinement.</div><div><br></div><div>The target audience includes sophisticated men of all ages, with a primary focus on established, well-earned professionals aged 30 to 50. Additionally, their wives or girlfriends—who may wish to purchase a subscription as a gift—are also a key demographic.</div><div><br></div>

The design should have the following

<div>At the center of the emblem, I am envisioning a white chess king, symbolizing the confidence and empowerment that wearing cologne provides. This imagery also would subtly nod to the white canes used by the visually impaired, reflecting the personal story of the business owner.</div><div>At the base of the design, a bonfire would symbolize passion while visually introducing rising smoke—an allusion to the Latin roots of “perfume” (from per fumum, meaning “through smoke”).</div><div><br></div>

This logo will be used for

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This design should not have this in the entries

<div>I don’t think the business name should be inside the emblem.</div><div><br></div><div><br></div><div><br></div><div>The idea is for Scent.site to be foil-stamped at the center of the packaging, accompanied by embossed braille, with the emblem positioned nearby.</div><div><br></div><div><br></div>

These values are what the logo should communicate

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What style of logo would you like?

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Colors to use in the design

Grayscale pallet and metallics

Types of files I need for this design

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Briefly describe your contest

I am looking for a round, grayscale emblem logo designed for hot foil stamping on packaging while maintaining a sophisticated appearance across digital media. The logo will represent a gentlemen’s cologne subscription service, with a brand voice rooted in storytelling and refinement. In essence, I am looking for a logo that can stand on its own. The design should blend elegance with meaning, forging a connection between the brand’s storytelling-driven identity and its visual representation.