Creative Brief

Company or website name

Moment Wellness: Acupuncture and Herbal Medicine

Slogan or Tagline

Now is your moment

Describe your company and organization and target audience

We focus on health and wellness with a holistic approach. Acupuncture is an ancient medicine and we have modernized our approach to incorporate western healthcare modalities to promote healing and rejuvenation. Using acupuncture and herbs we treat things like pain, insomnia, stress, infertility, auto-immune disorders, GI issue, etc. Our goal is to balance the body to create a backdrop of health in which the body can heal.

The design should have the following

You are the experts! Things that would be interesting to incorporate might be an acupuncture needle, a sprout or something representing growth and herbs (tree, sprout, leaves, etc.), time, sundial with acupuncture needle. I really am not sure and am excited to see what your creative minds come up with. The company name is long so if you just incorporate "Moment Wellness" and not the "acupuncture and herbal medicine" part for simplicity that would be total ok!

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)

Colors to use in the design

I am open but have envisioned a deep green and mustard yellow in raw natural shades. Those color descriptors feel masculine so adding a feminine flare to design might balance it? The majority of the clients are female

Briefly describe your contest

The goal of this company is all about making time for health and rejuvination, a return to wellness! It is a female owned and operated company that is modern healthcare based on ancient energetic medicine. No voodoo medicine of whitchcraft about it, this clinic is about acheiving results based on scientific research and anatomical precision. I envision a logo that represents the balance of rawness and purity in a modern healthcare setting. Make it fresh :)