Creative BriefWhat the contest holder asked for
-REFERENCE ONLY — DO NOT COPY THIS DESIGN. We like the concept of making the OO distinctive from the other letters, but we are looking for an original, stronger interpretation. -Create the next iconic basketball brand: HOOPVERA™. We are seeking an original, premium, simple and highly recognizable logo capable of becoming a major national/global sports identity. -The HOOPVERA wordmark should be the hero, with special creative attention to making the “OO” distinctive and potentially usable as a standalone brand symbol. -Think long-term sports brand—not local gym, team mascot or generic basketball logo. We want designers to surprise us with an original concept.
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