Logo Design contest
Foresight
Awardedfeatured
Congratulations to winner Geckoz ! They were awarded the contest prize of $350
Prize Awarded
$350
Creatives
22
Entries
746
Contest Views
6,035

Winning entryby Geckoz
Creative Brief
What the contest holder asked for
- Company or website name
- Foresight
- Slogan or Tagline
- People Build Faster with AI (if this is too long go with...Build Faster with AI)
- Describe your company and organization and target audience
- <p>Check out our website: <a href="https://www.foresight.works/" target="_blank">https://www.foresight.works/</a> </p><p>We hate our existing logo, so we need to go in a completely new direction.</p><p>We are a <b>B2B </b>SaaS platform.</p><p>Foresight’s artificial intelligence (AI) platform accelerates and de-risks construction projects. Foresight is the only AI scheduling engine with a prioritization algorithm. <span style="font-size: 0.875rem;">Foresight sorts thousands of activities into focused priorities of what each team </span><span style="font-size: 0.875rem;">needs to be working on in the coming week, month, and quarter to achieve </span><span style="font-size: 0.875rem;">speedy results.</span></p><p><span style="font-size: 0.875rem;">With Foresight’s automated reporting, teams reduce hours spent on manual </span><span style="font-size: 0.875rem;">reporting by up to 90%. Users can configure customized dashboards displaying </span><span style="font-size: 0.875rem;">the insights they need most, so they can spend more time completing high-value </span><span style="font-size: 0.875rem;">activities.</span></p>
- The design should have the following
- <p class="MsoNormal"><span style="font-size:12.0pt;line-height:107%;mso-bidi-font-family: Calibri;mso-bidi-theme-font:minor-latin">Basically, 3 components of our logo: company name, tagline and a graphical icon. <o:p></o:p></span></p> <p class="MsoNormal"><span style="font-size:12.0pt;line-height:107%;mso-bidi-font-family: Calibri;mso-bidi-theme-font:minor-latin">Suggested configuration – line 1: icon and company name, line 2: tagline (but I am open)<o:p></o:p></span></p> <p class="MsoNormal"><span style="font-size:12.0pt;line-height:107%;mso-bidi-font-family: Calibri;mso-bidi-theme-font:minor-latin">It needs to work</span></p><ul><li><span style="font-size: 12pt; text-indent: -0.25in;">Both horizontally and vertically, and at different sizes</span></li><li><span style="font-size: 12pt; text-indent: -0.25in;">In full color and white-only – so that it works with light and dark backgrounds</span><span style="text-indent: -0.25in; font-size: 12pt; line-height: 107%; font-family: Symbol;"><span style="font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-kerning: auto; font-optical-sizing: auto; font-feature-settings: normal; font-variation-settings: normal; font-variant-position: normal; font-stretch: normal; font-size: 7pt; line-height: normal; font-family: "Times New Roman";"> </span></span></li><li><span style="text-indent: -0.25in; font-size: 12pt; line-height: 107%;">With and without icon</span></li><li><span style="font-size: 12pt; text-indent: -0.25in;">On website, PPT templates, Word letterhead, sales collateral PDF, PPC ads, etc.</span></li></ul><p><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;"><br></span></p><p><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;">Brand identity: modern and techy. Danish/Scandinavian aesthetic - contemporary clean. Clarity – not cluttered.<o:p></o:p></span></p> <p class="MsoNormal"><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;">Target audience: our B2B SaaS product is a software platform used in the construction industry. Our target audience is project planners or schedulers. <o:p></o:p></span></p> <p class="MsoNormal"><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;">Inspiration: think big construction projects, architectural drawings, gantt charts, data networks – don’t be too literal<o:p></o:p></span></p> <p class="MsoNormal"><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;">Not too complicated, recognizable at a glance<o:p></o:p></span></p> <p class="MsoNormal"><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;">Icon needs to work (or be extended) as a mobile phone app button – not too much detail<o:p></o:p></span></p> <p class="MsoNormal"><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;">Our competitors: <a href="https://smartpmtech.com/">https://smartpmtech.com/</a>, <a href="https://nodeslinks.com/">https://nodeslinks.com/</a> , <a href="https://www.nplan.io/">https://www.nplan.io/</a> , <a href="https://planisware.com/">https://planisware.com/</a><o:p></o:p></span></p>
- This logo will be used for
- [object Object], [object Object], [object Object], [object Object]
- This design should not have this in the entries
- <p class="MsoNormal"><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;">Font: modern, no sections of the lettering should be too thin.</span><o:p></o:p></p>
- These values are what the logo should communicate
- [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object]
- What style of logo would you like?
- [object Object], [object Object], [object Object]
- Colors to use in the design
- <p class="MsoNormal"><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;">Colors: can have some gradients, but don’t go overboard<o:p></o:p></span></p> <p class="MsoNormal"><span style="font-size: 12pt; line-height: 107%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;">Oxford blue will be 1 color – we need at least 1 other color in the logo. The other color should be bolder and less conservative, but match well. Not sure which should be the primary color<o:p></o:p></span></p>
- Other Facts
- -
- Briefly describe your contest
- We are looking for an modern, techy logo design for our B2B SaaS company.