Ensign.Software

What the contest holder asked for

Company or website name

Ensign.Software

Slogan or Tagline

win, run & deliver more of the right projects

Describe your company and organization and target audience

<p>We provide software to the <b>construction industry</b>, designed to make our user's difficult jobs easier.</p><p><br></p><p>We have two specific audiences:</p><p><span style="font-size: 0.875rem;"><br></span></p><p><span style="font-size: 0.875rem;">1. SME Contractors</span></p><ul><li><span style="font-size: 0.875rem;">The typical age of the buyer is 40-55</span></li><li><span style="font-size: 0.875rem;">Male-dominated</span></li><li><span style="font-size: 0.875rem;">Buying decisions are made by owners</span></li></ul><p><span style="font-size: 0.875rem;"><br></span></p><p><span style="font-size: 0.875rem;">2. Tier 1 Contractors</span></p><ul><li><span style="font-size: 0.875rem;">Turnover of £15 million plus</span></li><li><span style="font-size: 0.875rem;">Buying decisions made by Senior Management</span></li></ul>

The design should have the following

<p>The text '<b>Ensign.Software</b>' and an<b> icon.</b></p><p><br></p><p>Our primary font is Kanit and our secondary font is Roboto so the logo requires a font that will complement and work well with both of these fonts.</p>

This logo will be used for

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This design should not have this in the entries

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These values are what the logo should communicate

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What style of logo would you like?

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Colors to use in the design

<p>Colors that convey <b>certainty &amp; trust.</b></p><p><b><br></b></p><p>We will require a primary &amp; secondary (and tertiary) color that conveys the emotions above.&nbsp;</p>

Other Facts

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Briefly describe your contest

We require an evolution of our existing logo (please see uploaded file) as we re-brand from 'Ensign' to 'Ensign.Software'.

Upload files

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