Embark Invest -a Logo Design Contest by EndowmentWM

Creative Brief

Contest received 164 entries and the contest holder has awarded a winner.

Company or website name

Embark Invest

Describe your company and organization and target audience

Description: Embark Invest is a robo adviser platform guiding people on their financial journey. Embark offers 6 simple core portfolios with different asset allocation strategies targeting three major asset classes: stocks, bonds, and alternatives. Embark Invest follows the direction/allocation of major university endowments. Target Audience: Younger individuals / gen-z who are just beginning their financial journey / investing.

The design should have the following

Simple but strong lighthouse design incorporate rays of light. Would like to see some designs that incorporate a nautical compass somehow as well.

This logo will be used for

  • Online (Website, facebook etc.)
  • Print (business cards, letterheads, brochures etc.)

This design should not have this in the entries

cartoons/animated characters

Colors to use in the design

dark blue / deep sea blue, white, gold

Briefly describe your contest

We are seeking a professionally designed logo that will help brand and market our new company, Embark Invest to a young, digitally connected group of investors.