Logo Design contest

Concrete On Tap

Name: Concrete On Tap
Price: 350 USD
Availability: OutOfStock

by Gregory Silas

Endedfeatured

Prize Awarded

$350

Creatives

Entries

335

Contest Views

544

Creative Brief

What the contest holder asked for

Company or website name: Concrete On Tap
Slogan or Tagline: Crafted by MIXIT4U, or, Poured by MIXIT4U
Describe your company and organization and target audience: The name concrete on tap is based on the expression "on tap" which for those who don't know, means draft beer. You pull the top and delivers as much beer as you want until you turn the top off. It's the same as our concrete delivery. Our mobile backpack delivers exactly the amount of concrete you want there's no waste.  We are a small start up growing quickly. We deliver concrete to your doorstep, mostly small jobs such as backyard, pool surrounds, concrete pads for your shed, or hot tub, small sidewalk, jobs, driveways, landscaping. We don't do any of the finishing we only on the trucks, deliver it and pull it where people want it. The difference between our trucks and typical drum trucks is that people can order very small quantities from us. We are a mobile batch plant.Our website has our old name, but you can get a feeling for exactly what we do if you watch the video<a href="https://1833mixit4u.com/" target="_blank">https://1833mixit4u.com/</a>Our target market includes we can warriors, so just homeowners who go to Home Depot and buy bags of cement and mixing wheelbarrels, small contractors, landscaping contractors, general contractors.  But it also includes specialized companies like trenching companies, who need backfill or people who put up fences or postsWe are also not stuck to a slogan  MIXIT4U was our original name and we are changing into concrete on tap.  We don't have that domain name, we have concreteontap.ca and creontap.com.  We also have MIXIT4U.com.  The reason we want to keep MIXIT4U is because we have a deal with Home Depot using that name, so we want to incorporate it somehow into our slogan.
The design should have the following: I think a cool approach is to use some kind of draft beer handle and modify to incorporate the concrete chute at the back of the truck.  For examples of chutes, see here:<a href="https://www.google.ca/search?q=pvc%20concrete%20chute&tbm=isch&hl=en-ca&client=safari&sa=X&ved=0CBcQtI8BKABqFwoTCJDjx-b55v8CFQAAAAAdAAAAABAG&biw=414&bih=705#imgrc=fGUxA1rzR0RR0M" target="_blank" data-saferedirecturl="https://www.google.com/url?q=https://www.google.ca/search?q%3Dpvc%2520concrete%2520chute%26tbm%3Disch%26hl%3Den-ca%26client%3Dsafari%26sa%3DX%26ved%3D0CBcQtI8BKABqFwoTCJDjx-b55v8CFQAAAAAdAAAAABAG%26biw%3D414%26bih%3D705%23imgrc%3DfGUxA1rzR0RR0M&source=gmail&ust=1688076233190000&usg=AOvVaw1P8aq1bm89XedGq22kZz6c" style="color: rgb(17, 85, 204); background-color: rgb(255, 255, 255); font-family: Arial, Helvetica, sans-serif; font-weight: 400; font-size: small;">https://www.google.ca/search?q=pvc%20concrete%20chute&tbm=isch&hl=en-ca&client=safari&sa=X&ved=0CBcQtI8BKABqFwoTCJDjx-b55v8CFQAAAAAdAAAAABAG&biw=414&bih=705#imgrc=fGUxA1rzR0RR0M</a>I have attached a sample of a draft beer handle. You can also google various types of draft or draught beer handles.See attached
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These values are what the logo should communicate: [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object], [object Object]
What style of logo would you like?: [object Object], [object Object], [object Object]
Colors to use in the design: We want our colours to stand out. I think our favourite colour is like a Tiffany blue or bright teal:https://creativebooster.net/blogs/colors/shades-of-teal-colorAlso, see attached sample of the kind of colour on a cement truck. It doesn't have to be this colour any strong colour we are open to. It must stand out it must be different in my surprise people in the construction world, but we do like the bright teal as long as it doesn't look like a public swimming, pool or hospital. As example of a company that has moved away from traditional colours in the construction business, the following website shows how you can use vibrant colours in an otherwise typically dated and boring construction worldhttps://www.violaalliance.com/ready-mix-concrete
Other Facts: -
Briefly describe your contest: This will be our main logo to be used on our website, business cards, brochures, all of our sales and marketing will be centred around this main brand. Whoever wins the contest will likely get a lot more work from us.
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