Logo Design contest

SmartMarket OR SmartMart

Endedfeatured
Prize Awarded
$400
Creatives
20
Entries
89
Contest Views
21,550
Creative Brief

What the contest holder asked for

Company or website name
SmartMarket OR SmartMart
Slogan or Tagline
by ForsitEnergy
Describe your company and organization and target audience
ForsitEnergy offers energy solutions and provide the tools, services and cost-saving options to meet their individual energy needs. It&rsquo;s ten electric utility operating companies form the largest investor-owned utility, serving more than 6 million customers across a tri-state area. ForsitEnergy has plans to roll out a number of new consumer and business-facing products and services outside of its standard electricity offerings. These new services are quite diversified, so we need to devise a logo under which these categories and their products/services could live, especially in an online environment: SmartMarket (or SmartMart) by ForsitEnergy<br /> <br /> Some of the things SmartMarket by ForsitEnergy will offer:<br /> <br /> Home Security Systems (Gaylord/ADT, AT&amp;T Digital Life, Gillmore, Alarm Force, Honeywell)<br /> &middot; Savings Coach (Energy Assessment Service)<br /> &middot; Home Repair Concierge<br /> &middot; Energy for Life (Pay fixed fee over a period of time, then never pay for energy again in your lifetime)<br /> &middot; Home Sitter<br /> &middot; Smart Meter<br /> &middot; Home Loans (Quicken, Wells Fargo)<br /> &middot; Kits (Outage Safety, Furnace Filter/Accessories)<br /> &middot; Smart Controls/Demand Flexibility Devices<br /> &middot; Insurance (Surge Protection, Home, Disaster Protection)
The design should have the following
Company name will be either SmartMarket or SmartMart. Undecided at this time. Think of a Hammacher Schlemmer store- this kind of way we want to display to our clients for our new rollout of services. However, the actual Hammacher Schlemmer logo is NOT on point. We need something a little bit better designed. Perhaps there is a playful &quot;brain&quot; for smart, or some play off of a light bulb and energy, or a connected home icon, mixed with a good idea that ties into &quot;smart&quot;. It needs to have some thought put into the logo, for example, see amazon logo:<br /> <br /> http://webdesignledger.com/15-logos-with-hidden-messages<br /> <br />
This logo will be used for
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This design should not have this in the entries
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These values are what the logo should communicate
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What style of logo would you like?
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Colors to use in the design
undecided
Other Facts
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Upload files
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Briefly describe your contest
A Market of Services for our Clientelle