Creative Brief

Company or website name

Inter-cantonal Roaming of electrical cars reload

Slogan or Tagline

No information provided.

Describe your company and organization and target audience

The RIdeRE project aims to develop an inter-cantonal tool standardizing the access to any existing electric car charging point. It will enable car users to check the availability of the station, book it and remotely control it. An obvious advantage is to simplify the use of electric cars across the country

The design should have the following

This Logo will be used on a iOS app. It needs to be compatible with an Apple iPhone format. It needs to be young, innovative and easy to recognize. Colours need to stand out on white background and the main car colours (light blue, blue, green, black). Main points: - Inter-operability, - Roaming, - Connections between multiple charge systems, - Real time availability Switzerland is the territory; it could be part of the design of the logo too Something like neuron brain connections could be a good way to start, as well as the Swiss territory.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)

Colors to use in the design

Blue, Azure, Blue Sky, Green, Black,

Briefly describe your contest

Swiss Roaming of electrical car reload