Congrats to nsdhyd for submitting the winning entry
Deep Blue
by kelliequ- 24CREATIVES
- 66ENTRIES
- 18,258CONTEST VIEWS
- $50.00PRIZE AWARDED
Company or website name
Deep Blue
Slogan or Tagline
Rest, restore, relax
Describe your company and organization and target audience
We are selling weighted blankets for adults and children, used to treat anxiety, depression, insomnia, Autism, attention deficit disorders (ADHD), post traumatic stress disorder (PTSD), and sensory disorders. http://www.friendshipcircle.org/blog/2017/02/01/5-research-backed-benefits-of-weighted-blankets-and-vests/
We want our logo to have some medical reference to it, while depicting premium quality. Our marketing is focused on relieving the above ailments, mainly anxiety, depression, insomnia, sensory disorders. Some other competitors selling the same product: MyCalmBlanket, DreamHug, Restorology, CalmForter, etc. We will be selling on ecommerce: website, amazon, Facebook, Instagram. We hope to expand our brand to include other products to treat the medical issues above using meditation, yoga, aromatherapy, all to help calm the person, allowing them to sleep soundly. We will also be offering a lifetime membership (to show that we are high quality). Our target audience will be primarily women. Mothers (or parents) of autistic children or children with ADHD, or people in general who may have anxiety, PTSD, and depression. A lot of our advertising will be focused towards mental health (as the main umbrella).