Out of Step

What the contest holder asked for

Company or website name

Out of Step

Links to the website

Out of Step

Describe your company and organization and target audience

Out of Step is an online marketplace and platform connecting people with disabilities to consumers and people interested in their talents. On Out of Step, people with disabilities can sell products, offer services or post a resume. Anyone can use Out of Step's marketplace to discover great items, service providers or employees. To keep Out of Step accessible, members can sign up and create a profile for free. It's a modern tool to grow a business, pursue a passion or explore a talent in a variety of categories, including farming, beauty, writing, science, real estate, travel, government and others. The idea for Out of Step originated from founder Nikki Zimmerman's own life. As the mother to a daughter with a disability, Nikki saw the need for a tool to empower each individual's strengths rather than focus on the disability. This new opportunity would allow people with disabilities to shape their own employment and economic independence. Out of Step is her solution. Out of Step is founded on two core beliefs: People with disabilities are capable of great work and deserve equal opportunity. An economy that empowers and integrates people with disabilities benefits us all. With these beliefs in mind, we strive to be Out of Step with systems that empower the disability instead of the person. We are excited and proud to foster a national community that displays the diverse and skilled profiles of people with disabilities. My website is www.outofstep.com. There is a video on the homepage. And I invite you to browse around the site to get a feel for what we do.

The design should have the following

We would like to have a mascot that coordinates with the logo and colors we already have. In the video we have introduced a few more colors that could be worked in. We identify our product as being a "tool" for people with disabilities. Often we call ourselves "The Out of Step Tool" However it is not necessary to put a tool in the design unless it works. Again, this mascot would be a visual representation of our product that would hopefully be seen and recognized in association with Out of Step. We do national marketing to agencies, consumers, employers, people with disabilities, media, non profit organizations and anyone or company that works on, for or with people with disabilities We are a modern tool for people with disabilities, therefore reflecting a modern design is essential.

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Briefly describe your contest

Out of Step Mascot