Outdoor Logos
Even in the digital age, there is nothing like the great outdoors. Activities like hiking, camping, fishing, and canoeing are just as popular now as ever, and there are dozens of brands dedicated to outfitting adventurers of all levels with the clothing and equipment they need to explore the outdoors in safety and comfort.
If you’re looking for an outdoor company logo, you’ve come to the right place! Hatchwise designers have created dozens of logos to help outdoor brands connect with their customers. The outdoor logo designs featured here showcase some of the brands and companies we’ve worked with over the years.
If you’re looking for an outdoor company logo, you’ve come to the right place! Hatchwise designers have created dozens of logos to help outdoor brands connect with their customers. The outdoor logo designs featured here showcase some of the brands and companies we’ve worked with over the years.
Outdoor Logos designed on Hatchwise
21
designs in this collection
Famous Logos from Outdoor Brands
No matter where you live, there are many, many ways to enjoy
the great outdoors without straying too far from your own backyard. Whether you’re
enjoying the walking trails in your local park, camping in a national park, or
kayaking on a glacier, it’s important to have the right clothing and equipment.
Fortunately, there are several companies dedicated to making
outdoor gear, clothing, and footwear accessible and affordable to everyone,
whether you’re a lifelong adventure enthusiast or getting ready for your first
hike. Some of the most popular brands include Patagonia, Canada Goose, The
North Face, Dick’s Sporting Goods, Nalgene, L.L. Bean, REI, Fjallraven, Timberland,
Camelbak, and more.
Patagonia Patagonia produces clothing and gear for a wide range of outdoor sports, including skiing, snowboarding, trail running, fly fishing, and rock climbing. Their iconic logo features the brand’s wordmark—a bold, rounded serif font—in white against a black silhouette of a mountain range. Above the mountains, the sky is dark blue, streaked with deep purple and bright red to evoke a sunset. The logo helps grab customers’ attention with striking color contrast and highlights the brand’s focus on the outdoors.
REI REI Co-Op equips outdoor enthusiasts with everything they need to enjoy their next adventure, including hiking backpacks, tents, kayaks, coolers, sunglasses, and rain gear. They also offer classes and curated trips. REI’s logo evokes the simplicity of nature. It uses a simple monochrome palette of black and white, a bold font, and simple images. The logo features the silhouette of a pine tree and a jagged line representing mountain peaks. It simply but effectively communicates what REI is all about.
Timberland Timberland is known for producing work and hiking boots for men, women, and children. Their products are sturdy, versatile, and waterproof. The name Timberland automatically evokes thoughts of the outdoors, as it means the land of trees or a forest. It’s not surprising, then, that Timberland incorporates bold line art of a tree into its logo. The wordmark is bold and sturdy, like a tree trunk. You may see the logo in black and white, but often, the company uses a yellow hue that matches the suede of the classic boots.
L.L. Bean L.L. Bean has been selling outdoor recreation equipment and clothing for more than 100 years. Their products are simple but extremely high quality and built to last. Instead of necessarily keeping up with the latest trends in sporting goods and outdoor gear, L.L. Bean focuses on delivering high-quality basics at an affordable price range. Their logo mimics their no-nonsense approach to outdoor recreation. The L.L. Bean logo is a simple wordmark in a clean, serifed font. It either uses forest green on a white background or white on a forest green background. As the name would imply, this hue evokes a strong connection with nature.
The North Face The North Face offers apparel and gear designed to keep hikers, skiers, and campers warm and comfortable during their adventures, especially during the colder months. One of their most iconic products is their fleece zip-ups, but they also offer sneakers, backpacks, shorts, leggings, tank tops, and sweatshirts. Their logo features their name in a simple sans-serif font and three nested half-arches. These aches are meant to represent the Half Dome rock formation at Yosemite National Park. While the logo can be stark black and white, you’ll most often see it in a bright red hue that evokes warmth and boldness. It’s also highly visible among the blacks, whites, greens, and browns other outdoor brands gravitate toward.
Patagonia Patagonia produces clothing and gear for a wide range of outdoor sports, including skiing, snowboarding, trail running, fly fishing, and rock climbing. Their iconic logo features the brand’s wordmark—a bold, rounded serif font—in white against a black silhouette of a mountain range. Above the mountains, the sky is dark blue, streaked with deep purple and bright red to evoke a sunset. The logo helps grab customers’ attention with striking color contrast and highlights the brand’s focus on the outdoors.
REI REI Co-Op equips outdoor enthusiasts with everything they need to enjoy their next adventure, including hiking backpacks, tents, kayaks, coolers, sunglasses, and rain gear. They also offer classes and curated trips. REI’s logo evokes the simplicity of nature. It uses a simple monochrome palette of black and white, a bold font, and simple images. The logo features the silhouette of a pine tree and a jagged line representing mountain peaks. It simply but effectively communicates what REI is all about.
Timberland Timberland is known for producing work and hiking boots for men, women, and children. Their products are sturdy, versatile, and waterproof. The name Timberland automatically evokes thoughts of the outdoors, as it means the land of trees or a forest. It’s not surprising, then, that Timberland incorporates bold line art of a tree into its logo. The wordmark is bold and sturdy, like a tree trunk. You may see the logo in black and white, but often, the company uses a yellow hue that matches the suede of the classic boots.
L.L. Bean L.L. Bean has been selling outdoor recreation equipment and clothing for more than 100 years. Their products are simple but extremely high quality and built to last. Instead of necessarily keeping up with the latest trends in sporting goods and outdoor gear, L.L. Bean focuses on delivering high-quality basics at an affordable price range. Their logo mimics their no-nonsense approach to outdoor recreation. The L.L. Bean logo is a simple wordmark in a clean, serifed font. It either uses forest green on a white background or white on a forest green background. As the name would imply, this hue evokes a strong connection with nature.
The North Face The North Face offers apparel and gear designed to keep hikers, skiers, and campers warm and comfortable during their adventures, especially during the colder months. One of their most iconic products is their fleece zip-ups, but they also offer sneakers, backpacks, shorts, leggings, tank tops, and sweatshirts. Their logo features their name in a simple sans-serif font and three nested half-arches. These aches are meant to represent the Half Dome rock formation at Yosemite National Park. While the logo can be stark black and white, you’ll most often see it in a bright red hue that evokes warmth and boldness. It’s also highly visible among the blacks, whites, greens, and browns other outdoor brands gravitate toward.
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