Featured Design Contest: Go Genie – Ecommerce Business Logo

This recent logo design contest saw almost 600 entries from our talented designers and the client paid just $250 for their winning design! This company provides products to customers worldwide with a simple click of a button. As the name implies, the company can magically give customers what they need with a simple purchase. They wanted this to be conveyed with the logo, requesting that the logo have a thicker font and a semi-casual nature. 

After reviewing everything that the client asked for in their contest brief our creatives got to work on their entries! Let’s take a look at the entries they submitted and the final result! 

This logo entry uses simplicity while including the genie to convey the company name. The entire logo uses dark blue as the main color choice, with the name above the website URL and the genie to the left of the letters. This logo is simple, classy, and would appear well on marketing material. 

This entry shows the genie between the company name, subtle sparkles, and the website URL below it. There’s a circle around a portion of the text and the genie, with the website URL in all caps below the name. The logo has two different options, one with white text and blue background and the second with blue text and white background. 

This entry brings a touch of color to the design, with all of the design being in blue except for the genie, who has a touch of yellow. The turban and sash are yellow, with the rest of the genie being in blue. The remaining part of the logo is also in blue, with a white background. 

This logo option mainly focuses on the genie, making it the biggest part of the logo inside a circle. Below is the company name and the website URL, the only color in the entire logo being dark blue. This logo entry puts more emphasis on the genie than the other entries did, making it the center focus. 

This entry uses thin letters and the genie in a darker blue for their entry. The genie is incorporated into the logo above the name and the website URL is also shown below it. The letters here are thinner, giving it a simplistic look. The creative gives a couple of different color options for the client to choose from. 

This entry uses thicker letters and the genie is in the center. The genie is used as the second ‘G’ in the name and is the largest part of the logo. The logo is in a darker blue than the other entries submitted and is the only color included. The font is different than the others used in the entries, giving the logo its own signature look. 

This entry is creative and unique, standing out from the others for specific characteristics. The logo has two different color options, purple letters on a white background and white letters on a purple background. This is the only entry option that uses purple instead of a blue color palette. This logo also includes a genie in the center, the company name, and the website URL.  

The Result 

After reviewing and rating all the entries submitted by the creatives, the client chose a winning entry for their new logo for their company. This final winning entry uses a genie and a light blue color with a star as the tip of the ‘I’. The logo is simple while still conveying the brand and the name concept. Congratulations to Raymond, and we’re happy that the client received a result that they love!