Featured Design Contest: Hatchets Buried – Axe Throwing Business

It’s easy to have ideas, but it’s not always easy to turn those ideas into reality. That’s where Hatchwise can help.

With Hatchwise, you write out your ideas and creative vision into a brief to get started. From there, creatives from all around the globe will turn that vision into a logo masterpiece for your business. After reviewing the submissions, you choose your favorite and that logo is yours to use – it’s as easy as that, no strings attached. 

Hatchets Buried was one of Hatchwise’s recent clients. Hatchets Buried came to Hatchwise looking for a logo that could be used for online, print, merchandise, and signage. After 108 entries, Hatches Buried found their winning logo that could serve all these marketing purposes and more.

What Was Requested

When Hatchets Buried came to Hatchwise, the client was looking for a logo that accurately depicted what the brand was all about – axe throwing. The name “Hatchets Buried” was crafted on this pastime activity that dates back centuries.

To accurately depict this business, the client was looking for a logo that included at least 2 hatchets and one that had creative elements that tied back to the Native American heritage of the sport. Beyond that, Hatchets Buried was looking for a logo that included its name and where the business was located, in Soldotna, Alaska. 

Keep reading below to see 10 of the logo contest entries that Hatchets Buried received, including the winning entry.

A Few Entry Comparisons

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#31183266 by chakim

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This entry took everything the client was asking for and turned that into an easily scalable design. This image includes two hatchets, the client’s name, and the client’s location.

Where this designer went above and beyond with was with the subtle details.

This designer made the background an ax “dartboard” with the axes hitting the bullseye. The dartboard resembles a slate of wood which was again, a subtle, yet intricate, detail.  

#3118768 by Husn Art

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This second image also included all of the client’s requirements, yet it was a different take on this.

This designer went with a different color theme and made this logo feel more like an emblem. Another added element was a mountain landscape, which could be found in Alaska.

Additionally, the axes were a different type of axe than the prior submission, these being more “outdoors” focused. 

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#3115719 by davitiart

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This entry combined elements from the above two entries. This logo resembles the axe you would use for axe throwing, while also including a mountain landscape and Native American design components.

The color scheme is softer and vibrant than the earlier submissions we highlighted, while the client’s name has an “icy” effect.

Furthermore, the designer included a version of this logo in black and white so the client could see how this logo would be printed in that color scheme. 

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#3115218 by ontrust

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This design is a stylized option featuring a different color scheme than many other entries. The black, white, and red colors closely resemble a dartboard.

The font choice is bold, and the two axes cross each other directly over the bullseye of the board. The only creative element this logo is missing is the location of the company.

With the location omitted, the client can see how a simpler logo would look. 

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#3112040 by TheWeirdoos

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While many submissions focused on the axes crisscrossing in the logo design, this submission provided a different take on the creative brief.

For this entry, the designer elected to include a log with the two axes sticking out of it. The designer chose to stick to a color scheme of black and white and like the prior logo entry, this designer also omitted the location of the client. 

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#3111409 by ronnie

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Another entry the client received was this logo that felt rustic. This logo resembles a logo you would see at a trading post or in the wilderness.

The color scheme includes warm tones and everything the client asked for was delivered in this design. The background of the logo is also a slab of wood that is dually a dartboard, clearly depicting what the client is all about. 

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#3110584 by Tutu

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This submission was a gamified design entry.

The color scheme, borders, and design elements mimic what would be found in a video game. This conveys that Hatchets Buried is essentially a game – which it is.

This logo features green, which wasn’t widely used in mainly submissions and includes almost all of the components the client asked for. 

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#3118660 by Ykkop_

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This designer submitted an entry that is almost entirely black and white, but also includes brown. The addition of brown makes the logo exciting, while also adding depth to the axe images. This designer focused on the smaller details as well as the overall logo design.

Within the mountain landscape, the designer includes a tree landscape, depicting what you would likely find in Alaska. 

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#3117970 by Arasyahit

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Another submission the client received was this one that played around with an icy blue color that immediately conveys feelings of the Alaska weather and perceived temperature.

This designer included a different type of mountain landscape than other contest entries, while also including all the required design elements. The designer kept the logo in a tight shape making it highly versatile and scalable.

This design serves as a nice comparison to other submissions the client received. 

The Winning Design

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#3118462 by davitiart

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As mentioned earlier, the client received 108 entries before selecting this design as the winning submission. This designer received a $50 prize. Since this was the winning design, it’s clear the client liked this designer’s use of colors, including an icy blue, black, white, and brown.

This logo captures everything the client was looking for including the client’s name, the client’s location, two axes, and design elements that tie back to the sport’s Native American heritage. This design also includes a mountain landscape with a subtle tree line.

Upon choosing this design as the winning entry, Hatchets Buried was able to download this design and use it as its new official logo immediately. 

Check out other outdoor sports Logo Design contests:

Splitting Edge – Axe Throwning company re-design with a Western flair.

TOMAHAWK AX THROWING – Tomahawk throwing for family and friends. Should have feathers and Indians incorporated into the design.

La Crosse Sport Show – An outdoor sports consumer show in La Crosse, Wisconsin. Attendees come to the show to shop and buy products for their adventurous outdoor recreational lifestyle.

The Hatchery – An axe throwing venue located in Paris, TX. The target audience is blue-collared, hard working men who are looking for a way to have fun and relax.

Fearless Life Outdoors – A hunting and fishing brand. They seek to inspire others through their experiences and adventures to love and participate in the outdoors, particularly hunting and fishing. Their target audience is everyone from a youngster just starting out and who wants to learn more about hunting and fishing all the way up to a seasoned veteran who enjoys admiring his equals.