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Natural Resources Conservation Public Outreach Campaign, Guam and the Marianas: Marine Environment $60
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Slogan Creation Project for Natural Resources Conservation Public Outreach Campaign, Guam and the Marianas: Marine Environment


by srgii
cup

congratulations to contest winner:

Design Brief for Natural Resources Conservation Public Outreach Campaign, Guam and the Marianas: Marine Environment
Please contact support@hatchwise.com to update your writing contest.

Name of Contest:

Natural Resources Conservation Public Outreach Campaign, Guam and the Marianas: Marine Environment

Who we are:

We are a private environmental consultant helping the US Navy with a public outreach campaign regarding natural resources conservation. The target audience is the general public ages 6 to 99. It should be assumed that the audience does not have an in-depth understanding of natural resources conservation.

What they need written:

We need a slogan to promote conservation of the marine environment in Guam and the Marianas.

This is very important:

A short succinct phrase (preferably 6 words or less) to remind people that conservation of marine resources is important so that these resources will remain for this and future generations. People can do their part to protect these resources.

The slogan will be incorporated into a graphic design that will then be printed on swag items (i.e. water bottles and grocery totes). The swag will be distributed at environmental events in Guam and the Marianas. The not-yet-developed graphic will contain some of the marine species in Guam and the Marianas such as corals, sea turtles, manta rays, spinner dolphins, whales, dugongs and reef fish Some of the marine environment conservation issues for this area include: climate change, destructive fishing practices, irresponsible tourism, a high number of endangered species, and pollution. These issues will be discussed in a presentation and participants will be given a swag item to keep. The slogan on the swag should act as a reminder of the information they learned. (See Marine Environment Examples reference file for examples of some of the photos that may be used for this presentation). The swag item will also contain the NAVFAC logo (see reference file).

What we do not want:

Avoid negative action words such as “destruction of” or “don’t”. We would like something that is catchier than the simplistic phrases “protect the marine environment” or “conserving our marine environment starts with you”. We do not want long phrases, as this will be incorporated into a graphic design.

Files uploaded to this contest:

NAVFAC_Logo.png
Marine Environment Example 1.JPG
Marine Environment Example 2.JPG
Marine Environment Example 3.JPG

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