Company or website name
Do you want any slogans or taglines on your logo?
IF you go with the above Tim-in-a-plane idea (and you REALLY don't have to!), here are some face pics: http://goo.gl/OWtE9 http://goo.gl/bXZGd
Service or product provided:
Tim will be attending flight-school to become a certified pilot, and is starting a blog to narrate the whole process from beginning to end. The purpose of the blog is to (hopefully!) raise awareness of/interest in aviation as a hobby.
People who are either (1) already aviation enthusiasts or (2) might become interested if they looked into it. Probably upper-class (flying ain't cheap!), but still want a really broad appeal!
What should come to a customers mind when they see the logo:
Goal is to attract new interest in aviation as a hobby. Would like people to think of aviation as a fun/feasible hobby. Hoping for a following "rooting" for Tim through flight-school; "That looks fun; hey, maybe _I_ cold do that!"
What should not be in the design:
Would like to avoid an 'elitist' feel; aviation is often considered a "rich-man's" hobby; would like to avoid that; logo should be inviting people to consider aviation as a hobby.
How will the logo be the used:
Banner for a blog; will also generate monochrome treatments for printed literature (not nec for contest, but would save me the trouble if they were already made!)
The design should have the following:
Must scale well to be the main banner on a website (wide x not too tall)