Waypoint Physiotherapy

Company or website name

Waypoint Physiotherapy

Describe your company and organization and target audience

The idea behind the name of the clinic is two fold: 1. A waypoint is a safe stopping point on a journey, or a help in finding direction 2. We want to help 'Point the Way' to better health for our clients.

This is a small private practice Physical Therapy business, treating all sorts of patients of all ages. We treat injuries from sports, work, car accidents and life in general. We treat musculoskeletal injuries, as well as balance and dizziness. Interventions used to treat include exercise, education, hands on therapy, acupuncture and dry needling, and other modalities.
Target audience is local people in Victoria, BC, Canada

The design should have the following

I'm not sure... I am hoping someone more creative than me has a great idea! I want something that looks professional and interesting, but also calm.
One idea I had: Using the waypoint symbol (upside down tear drop) as an outline, I want to include a mountain, with an S shaped path/trail that goes towards it starting at the bottom, as well as a few trees near the bottom. I would love to use the outline of a specific local mountain

While this is an initial idea, I am also open to other creative ideas. Words that mean a lot to me include: mountains, summits, trails, forest / trees, ocean, sunset, searching, direction, movement, activity.

I think I would like the logo to be on the left and the text beside it.
For the font something professional and readable.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Signs (including shops, billboards etc.)

This design should not have this in the entries

No people / faces / body parts
No traditional 'health' symbols (stethoscope, bones, hearts)
No objects like shoes
No handwritten / script / fancy fonts

What style of logo would you like?

Colors to use in the design

Blue/gray/gold palette

OR

'Sunset colours': orange/ red/ gold
Maybe colour gradients?

Briefly describe your contest

Logo design for a small physiotherapy clinic that wants to build health and resilience for it's clients