Logo Design Contest for Velaku.com


by Metropolis
cup

congratulations to contest winner:

Metropolis picked a winner in their Logo Design Contest for Velaku.com

Their contest received 129 entries by 28 designers, it was viewed 6404
times. They paid just $150.00 for the winning design.

Start your own design contest today!
It's quick, easy, and it only costs $39 to start!

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CONDENSED DESIGN BRIEF

Company or website name

Velaku.com

Do you want any slogans or taglines on your logo?

Logo Creation - Sail Motif for software company

Who we are:

Reimagining the Digital HR Experience

Describe your company and organization and target audience.

Velaku is a software company that creates HR Managment software that runs on Microsoft Office 365.
The target audience is Senior execs in Human Resources and IT departments.

The design should have the following:

We would like a logo that utilizes a Sail.
The founders are sailors, and Velaku is latin for 'sail'.
And we like the connotation that our solution is simple, efficient, elegant, and streamlined, like a sailboat.

Having said that, it shouldn't look EXACTLY like a sailboat... because that would be confusing... it should be more a graphical representation.
It should probably look like a cool, triangular shape. and then if people learn it's a sail, they would say "oh yeah... now I see it"


This logo will be used for:

Print (business cards, letterheads, brochures etc.)
Online (website, online advertising, banner ads etc.)
Merchandise (mugs, t-shirts etc.)
Signs (including shops, billboards etc.)
Television/screen

We do not want this in the entries:

We did create a preliminary version that we quite liked, but once we started to show people the logo, we heard that it looked like a shark fin.
And they were right! it does look like a shark fin.
... so, let's please try to avoid that

You can see the Shark fin version here: https://www.velaku.com/

Full Design Brief

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