Vector

Company or website name

Vector

Slogan or Tagline

Vector Lab Products

Describe your company and organization and target audience

The parent company is Follett, LLC, www.follettice.com. We are selling our current laboratory capital equipment in to Healthcare and now launching a new brand name Vector in to the Life Science Research market segment covering Academic Research, Pharmaceautical, and Biotech companies that use laboratory, pharmacy and blood bank refrigerators and freezers for storage of RNA and DNA samples, reagents, and other lab supplies. Our target audience includes researchers, lab mangers, purchasing agents, or lab personnel in Life Science Research laboratories using medical grade sample storage refrigerators and freezers.

The design should have the following

Vector products will be stainless steel exterior and white interior including interior shelves, drawers, and baskets. Current Follett products are gray, off white, with blue logo. Benchmark logo's may be Kitchen Aid, Lexus, or Hewlett - Packard. High quality with a masculine but scientific approach. Upper case "V" and lower case remaining lettering, Vector is desired. In the scientific relm, Vector is defined as the movement of genetic material or organisms from one cell to another in correlation with Vector Lab Products moving our products in to your laboratory.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)

What style of logo would you like?

Colors to use in the design

Black, gray, white, silver,

Briefly describe your contest

We are seeking a logo design for our new Vector line of laboratory refrigerators and freezers for the Life Science Research market. The logo will be