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$150
Uplift Nutrition $150
$50.00
$360
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Logo Design Contest for Uplift Nutrition


by nickfevola
cup

congratulations to contest winner:

Design Brief for Uplift Nutrition

Company or website name

Uplift Nutrition

Do you want any slogans or taglines on your logo?

Not Available

Describe your company and organization and target audience.

We are a healthy tea, protein coffee and shake bar and our target demographic is 20-40 years old, skewed about 60/40 towards women. Having said that, we do want to attract both men and women, and have customers on the older side of that age range.

Our shakes taste like ice cream, but are nutritionally complete for a meal and low in calories and sugar. We are also more than just a shake bar, offering a positive space in our community for anyone who is excited to live a healthier, happier life.

The design should have the following:

Our business is a sister location to others in our area, LevelUp Nutrition and Rise Up Nutrition. We would like our logo to be familiar looking when seen next to those logos, but not a replicate. If there's a way to incorporate an arrow of some type, even in a subtle way, that would likely suffice.

We have attached the logos for LevelUp and Rise Up Nutrition for reference. Again, we are not looking to duplicate these, but just grab an element or two so that they look like they are part of the same family. We're also not looking to have something quite as flashy as the Rise Up logo. Once the Uplift logo is created, we intend to refresh/redesign the LevelUp logo to be on the same level of design as the Rise Up and Uplift logos. That logo will also be moving in the direction of a more clean, inviting look.

This logo will be used for:

Print (business cards, letterheads, brochures etc.)
Online (website, online advertising, banner ads etc.)
Merchandise (mugs, t-shirts etc.)
Signs (including shops, billboards etc.)

We do not want this in the entries:

We cannot actually have a picture of a shake or drink in the design.

These values are what the logo should communicate:

Feminine Masculine

Simple Complicated

Gray Colorful

Subtle Bright

Quiet Loud

Basic Luxurious

Expensive Affordable

Playful Serious

Modern Classical

Raw Refined

Exotic Ordinary

Sporty Elegant

Adventurous Safe

This is the style of logo the user would like.

Colors to use in the design:

Colors should be clean and simple. Maybe one or two colors but not in your face flashy. The space will be off white/cream colored, with plants, wood furniture and maybe some farmhouse-chic steel barstools, etc.

Files uploaded to this contest:

105979073_141857310860174_2085790903336289130_n.jpg
LUN no background.png
LUN Square Logo.jpg

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