Logo Design Contest for Reliant Life Shares


by alexandrareliantlifeshares

alexandrareliantlifeshares picked a winner in their Logo Design Contest for Reliant Life Shares

Their contest received 199 entries by 153 designers, it was viewed 19343
times. They paid just $250.00 for the winning design.

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CONDENSED DESIGN BRIEF

Company or website name

Reliant Life Shares

Do you want any slogans or taglines on your logo?

Elegant and Refined Investment Logo!

Who we are:

Slogan: Why Our Investors Sleep At Night HOWEVER we ONLY want the text "Reliant Life Shares" in our logo

Describe your company and organization and target audience.

Reliant Life Shares offers an alternative investment known as a life settlement. We believe that every investor is simply looking for financial advice suited to their individual needs. Reliant Life Shares' goal is to help clients build, manage, and protect financial assets through their unique fractionalized life settlements. We are innovators, advocates for the people. Our mission is to provide financial preservation and wealth management.

Social Media Target audience: 28% are ages 65+, 24% are 55-64, 21% are 45-54.

The design should have the following:

3/7/18 CONTEST EXTENDED: Please read design brief, as some information has changed. Thank you and please remember, we want fresh takes on the shield and lion concepts. We welcome any new ideas or risk-taking designs!

Hi all graphic designers! Love the designs so far. Not all designs are rated however the best contenders are rated 4 - 5 stars, as well as have additional comments. Most of the designs that we don't want to pursue, will just be eliminated.

More importantly, can we please see some designs that are modeled after Apple's 3D logo? We would like to see some logos with the shield and lions in a clean, 3D format.

Design Brief:
1. The logo WITH just the words "Reliant Life Shares" on the image
2. The logo WITHOUT the words "Reliant Life Shares"- JUST the image
2. Design of logo with the text "Reliant Life Shares" underneath the image
3. Design with logo and "Reliant Life Shares" to the side

Our current logo was specifically designed for Reliant to imitate a family crest. When someone views our logo, we want to envoke a sense of dignity, regalness, and trust. We desire to keep the family crest, as we believe that is the strongest element in our logo. Image One: "Reliant" in large font, over "Life Shares" in smaller font. Image Two: Family crest with “Reliant” in small font.

This logo will be used for:

Print (business cards, letterheads, brochures etc.)
Online (website, online advertising, banner ads etc.)
Merchandise (mugs, t-shirts etc.)
Signs (including shops, billboards etc.)
Television/screen

We do not want this in the entries:

We love the crest and would like to keep it if we can model it after the refined apple logo that would be great!

Full Design Brief

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