Logo Design Contest

Mosey Style

by ginamosey

Company or website name

Mosey Style

Describe your company and organization and target audience

Brand Philosophy

Mosey Style is a fashion and lifestyle brand designed for the adventurous spirit that enjoys the mystery of wander and laidback lifestyle. We take a conscious, ethical and sustainable approach to fashion that can be seen in the design of the clothing and selection of textiles. Mosey Style elects handmade and small batch goods over fast fashion or mass-produced items. Our collection has a story and the creative hands that make the items are the story. Our mission is to design unique, graceful pieces that are good for people and good for the earth.

The design should have the following

The name in clear, modern attractive font. A distinct icon that can be used on the website (favicon), clothing and clothing labels, and print material. It would be nice to have some texture or illustration that makes the logo unique, a statement. For instance, I have seen logos contain a clever spin on an image or outline of an image.

Sample of logos with illustrations: https://www.pinterest.com/cezarbianchi/beautiful-logos/?lp=true

The logo should reflect natural beauty, femininity, elegance and grace. This can be achieved through color and font selection.

This logo will be used for

  • Online (Website, facebook etc.)
  • Print (business cards, letterheads, brochures etc.)
  • Merchandise (mugs, t-shirts etc.)

This design should not have this in the entries

The logo should not have a cold corporate look or feel. Avoid dark/cool colored and masculine fonts and background. Mosey Style is a fashion brand with feminine elegance and grace. It is normal to equate sustainability with green trees and recycling symbols, but this is not the message I would like to communicate with the logo.

Please contact me if this is not clear.

What style of logo would you like?

Colors to use in the design

I would like to see some options inspired by the beach and ocean (e.g., sand, neutrals beautiful blues, white coral/pink), colors of natural fabrics like raffia/jute made from plants or nature since I am focused on sustainable, recycled, re-purposed textiles. I would also like it to have an elegant, feminine appeal. Prefer light background (white) with softer colors.

I would like you to use a color palette from the links below. I love them all so feel free to choose what inspires you; however, I have listed the color palettes in order preference with the most favored on top.
Mental Vacation 33 https://www.design-seeds.com/wander/sea/mental-vacation-33/
Mental Vacation 32 https://www.design-seeds.com/wander/sea/mental-vacation-32/
Mental Vacation31 https://www.design-seeds.com/wander/sea/mental-vacation-31/
A Door Hues 59: https://www.design-seeds.com/wander/wanderlust/a-door-hues-59/
A Door Hues 62: https://www.design-seeds.com/wander/wanderlust/a-door-hues-62/
Color Nature 73: https://www.design-seeds.com/seasons/spring/color-nature-73/

Briefly describe your contest

Design a logo for a new clothing brand with emphasis on conscious, ethical and sustainable fashion.