Logo Design Contest for Louisville Thunder eSports Style Logo

by holycapra

congratulations to contest winner:

holycapra picked a winner in their Logo Design Contest for Louisville Thunder eSports Style Logo

Their contest received 156 entries by 95 designers, it was viewed 4062
times. They paid just $150.00 for the winning design.

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Company or website name

Louisville Thunder eSports Style Logo

Do you want any slogans or taglines on your logo?

MASL/M2 Soccer Club Emblem

Who we are:

Not Available

Describe your company and organization and target audience.

We are an upcoming semi-professional football/soccer club preparing to open up for business in Louisville, Kentucky. Our demographic is kids to middle-aged adults (0-50) and we will operate as a traditional American sports franchise. Mascot, etc. We play fast-paced indoor/arena soccer, and are the defending PASL National Champions under a different name.

The design should have the following:

***UPDATE*** We have included file "thunderEXAMPLE1.jpg". This is the overall look we'd like to achieve, with "THUNDER" being used as the larger font (like "ENT") and "LOUISVILLE" as the smaller font (like "ESPORTS"). Instead of the green flames, we'd like yellow lightning.

We're sold on using a Thunderbird (the mythical beast) on our logo. We're hoping to have something original, placed onto a badge. We'd like to be able to pull the Thunderbird out of the logo in order to use it as a secondary logo as well. We are very keen on the eSports style logos, and plan to make people rethink the way football/soccer logos should look. We want something symmetrical, powerful, and intimidating. Thunder should be more prominent than Louisville, and it should be print/jersey capable.

This logo will be used for:

Print (business cards, letterheads, brochures etc.)
Online (website, online advertising, banner ads etc.)
Merchandise (mugs, t-shirts etc.)
Signs (including shops, billboards etc.)

We do not want this in the entries:

We are attaching the current proposed color pallet, which is white, 7690 (blue), 306 (light blue), 289 (navy blue), and 116 (yellow). We're open to other color palettes, but it would be difficult to sway things. Please stick to the palette, unless we ask for something different.

You do not need to include a soccer ball on the logo.

Full Design Brief

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