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Company or website nameCARTS NOW
Do you want any slogans or taglines on your logo?Urban sleek microtransit logo for existing transportation company. Existing corporate logo must be used as part of this solution.
Who we are:RIDE ON-DEMAND
Describe your company and organization and target audience.Audience: similar to Uber riders. This is a new microtransit business for an existing transportation company, CARTS. We will need an icon for the app that aligns with the new logo. We would like to use the existing CARTS corporate logo (attached) in this solution (smaller and less noticeable) with this new microtransit brand "NOW" or "Now". In other words "CARTS" is the existing corporate brand then add "Now" for a design solution. "Now" can be larger and more prominent than CARTS. Think of expressing speed. This logo needs to look urban, sleek, modern, and fast. Please consider a clean design that lasts the test of time. No trendy fonts that will look dated in a few years. The logo concentration is on the word "NOW" - a typographical solution. Perhaps not just a straight font. I have included rough drafts for inspiration.
The design should have the following:Please use the CARTS logo and the word Now. Can be all caps "NOW" or upper lower case "Now". Now is the CARTS "product" so to speak so it needs to be bold and much more noticeable than CARTS. This logo will need to be a bold, display logo that will be on wraps for vans and vehicles. Use "NOW" or "Now".
Colors you can use: Coca Cola red PMS 485, Black, White
This logo will be used for:Print (business cards, letterheads, brochures etc.)
Online (website, online advertising, banner ads etc.)
Merchandise (mugs, t-shirts etc.)
Signs (including shops, billboards etc.)