Brian Lawley -a Logo Design Contest by izzword

Creative Brief

Contest received 45 entries and the contest holder has awarded a winner.

Company or website name

Brian Lawley

Slogan or Tagline

(or Brian Lawley Music)

Describe your company and organization and target audience

www.instagram.com/brianlawleymusic

Acoustic Rock Singer/Songwriter
Impact driven artist

About the songs:
fun and engaging but meaningful and make a difference, easy listening and other songs make listeners appreciate different aspects of their lives

Sounds like: The Eagles, Bob Dylan, James Taylor, Tom Petty, Paul McCartney, Ed Sheeran, & Jewel

Topics covered in his music: choices we make in life, personal responsibility, why are we here, treating other people well, resisting authority, not being brainwashed, breaking through from what we’ve been told and what is “normal” and expected of us

Rebellious in a very logical and well thought out way (careful, planned out way of living your life)

Target Audience = dive deep on what the song is actually about, people can relate to the universal themes, shift perspective of how they are thinking about things and how they are choosing to live their daily lives

Artist Core values: Integrity, honesty, personal responsibility, individualism

INSPIRED BY: https://www.instagram.com/joebonamassa/?hl=en

The design should have the following


Logo: BL (initials), dark blue or open to ideas

USE THIS FONT: https://fonts.adobe.com/fonts/aviano-flare

Other fonts: modern, papyrus (lyric videos), give choices

This logo will be used for

  • Online (Website, facebook etc.)
  • Print (business cards, letterheads, brochures etc.)
  • Merchandise (mugs, t-shirts etc.)

These values are what the logo should communicate

  • Feminine Masculine
  • Simple Complicated
  • Gray Colorful
  • Subtle Bright
  • Quiet Loud
  • Basic Luxurious
  • Expensive Affordable
  • Playful Serious
  • Modern Classical
  • Raw Refined
  • Exotic Ordinary
  • Sporty Elegant
  • Adventurous Safe

What style of logo would you like?

Colors to use in the design

dark blue

Briefly describe your contest

Logo for an acoustic rock musician