Aiphone Corporation – 50th Anniversary Logo

Company or website name

Aiphone Corporation – 50th Anniversary Logo

Slogan or Tagline

Please leave a space for the possibility for a tagline/slogan. We may be interested in saying, “Celebrating 50 years”.

Describe your company and organization and target audience

Company Description:
Aiphone is proud to be celebrating our 50th anniversary as an industry leader. We’ve been providing reliable security communication solutions for 50 years, and we’re looking for a logo that captures the excitement we feel at reaching this achievement. Aiphone offers communication, security, and property protection systems. Our fleet of products provides versatile solutions for a range of industries. Aiphone solutions are the result of deep knowledge and attention to detail. www.aiphone.com/home

Target Audience:
We have multiple audiences that would be seeing this new logo. Integrators, dealers, distributors, end-users, and more. Our integrators are generally male from the ages of 35 - 45 who communicate with our company through our sales team. Our dealers are generally male from the ages of 40 -50 who communicate with our company through interactions at trade shows where we exhibit. Our distributors are generally male from the ages of 40-50 who communicate with our company through our sales team. Our end users are generally male from the ages of 35 – 40 in senior management. They usually communicate with our company through either an integrator or through our sales team.

The design should have the following

We want a logo that conveys these elements of Aiphone:
Up-to-date
Modern
Reliable
Professional
Our 50th Anniversary
This needs to be a standalone logo that can be put alongside our current Aiphone logo. We don't want a redesigned Aiphone logo.

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)
• Television/screen

This design should not have this in the entries

Wreaths
Ribbons
Crests
Seals
Old Fashioned
Overly intricate
Our Aiphone symbol by itself in any fashion
Our current logo

What style of logo would you like?

Colors to use in the design

This is our golden year, so use of gold is accepted and encouraged.

Our primary colors are (Complimetary colors are fine)
Dark Blue:
Pantone 294
CMYK 100 / 69 / 7 / 30
RGB 0 / 51 / 102
# 003366

Aiphone Blue:
Pantone 285
CMYK 90 / 48 / 0 / 0
RGB 0 / 113 / 206
# 0071CE

Light Blue:
Pantone 2191
CMYK 82 / 11 / 0 / 0
RGB 28 / 172 / 254
# 1CACFE

CTA Orange
Pantone 165c
CMYK 0 / 60 / 100 / 0
RGB 255 / 117 / 0
# FF7500

Other Colors
Green:
Pantone 2271
CMYK 74 / 0 / 85 / 0
RGB 0 / 187 / 49

Yellow
Pantone 116
CMYK 0 / 18 / 100 / 0
RGB 255 / 201 / 0
# FFC900

Red
Pantone 1925
CMYK 0 / 97 / 50 / 0
RGB 224 / 0 / 77
# E0004D

Dark Purple
Pantone 2607
CMYK 83 / 99 / 0 / 2
RGB 80 / 7 / 120
# 500778

Purple
Pantone 527
CMYK 66 / 99 / 0 / 0
RGB 128 / 49 / 167
# 8031A7

Magenta:
Pantone 2385
CMYK 23 / 83 / 0 / 0
RGB 213 / 57 / 181
# D539B5
# 00BB31

Briefly describe your contest

Logo design for our 50th Anniversary