Creative Brief

Company or website name

www.thedappersapper.com

Slogan or Tagline

The best dressed to command success! (always up for suggestions!)

Describe your company and organization and target audience

We design/fabricate EDC -every day carry products like leather holsters for your multi-tools, knives, laptops, weapons, to the most dapper business card holders etc. We also use Kydex to form these items. Fully embroidered leather with your design or trademark! The word Dapper means basically really nice fashionable things for real ladies and gentlemen. The word Sapper means soldier. SO - we are making things that soldiers old and young, active and retired would appreciate and use while being dressed in the finest wear.

The design should have the following

It's free reign, If you think of a finely dressed Englishman with a spectacle (eyepiece) in that is/was a soldier but now a successful civilian - you are getting close. Maybe a finely dressed gentleman that is ready for war...
Maybe the logo with the gentleman at the end of it.. him leaning on it with one leg across the other, toe down and touching the floor while holding a rifle by his side? You should see his chain for his eyepiece or watch... Maybe that is too complicated. REALLY LOOKING FORWARD TO THE ENTRIES!! I see this design being embroidered on leather a lot!!!

This logo will be used for

• Online (Website, facebook etc.)
• Print (business cards, letterheads, brochures etc.)
• Merchandise (mugs, t-shirts etc.)
• Signs (including shops, billboards etc.)
• Television/screen

This design should not have this in the entries

No political affiliations, nothing vulgar, no religious anything.

Colors to use in the design

I love the expensive corporate colors. I love earth colors... your choice! Maybe even one color, Free reign.... Great work on the last contest so I'm back!

Briefly describe your contest

logo to illustrate we sell the finest leather EDC products for well dressed gentlemen/ladies who probably served in the military