Creative Brief

Company or website name

Wax Melting Tanks

Slogan or Tagline

Industrial Wax Melters

Describe your company and organization and target audience

We sell industrial melters to manufacturing industries like soapmakers, beekeepers, etc. We have been in business for almost 30 years and are a common name within these niche industries. We want the logo to communicate that we have the equipment to get the job done - no frills necessary. Our business is to help their business grow.

The design should have the following

It should be about the tanks. We want it to be a clean font, easy to read with a simple graphic.

This logo will be used for

• Online (Website, facebook etc.)

This design should not have this in the entries

The logo shouldn't be targeted to specific industries, it should be about the tank. Nothing flashy or complicated. There are blue boxes (the heating units) on the tanks in the attached photos - these are now rectangular and silver, however the design of these can be more abstract as we sell variations. The basic version of the heaterbox is shown in the last attachment

Colors to use in the design

Black, white, grey, navyish blue

Briefly describe your contest

New Logo needed for manufacturing business