Neurodentity -a Logo Design Contest by jffbrwn

Creative Brief

Contest received 738 entries and the contest holder has awarded a winner.

Company or website name


Describe your company and organization and target audience

Neurodiversity identity and inclusion advocacy/consultancy fostering awareness and adoption of Neurodiversity in the Diversity, Equity, and Inclusion space in Corporate America (and beyond). We believe that understanding our own unique neurologies is critical for understand how we influence and collaborate with those around us—especially in the workplace.

The design should have the following

Here are some concepts you might consider: - a "brain print" - an icon of a head or brain illustrated in the multiline pattern of a fingerprint - a circle or arch over the icon to convey inclusion and belonging

This logo will be used for

  • Online (Website, facebook etc.)
  • Print (business cards, letterheads, brochures etc.)
  • Merchandise (mugs, t-shirts etc.)

These values are what the logo should communicate

  • Feminine Masculine
  • Simple Complicated
  • Gray Colorful
  • Subtle Bright
  • Quiet Loud
  • Basic Luxurious
  • Expensive Affordable
  • Playful Serious
  • Modern Classical
  • Raw Refined
  • Exotic Ordinary
  • Sporty Elegant
  • Adventurous Safe

What style of logo would you like?

Colors to use in the design

Please experiment with: -2-colors -multicolored, like The Neurodiversity spectrum -gradients

Briefly describe your contest

Neurodentity - mental health and identity advocacy